The US Department of Justice has just made recommendations about Google's business operations in the search field, which could be broken up as an antitrust measure.
 |
| The US is considering measures to curb Google's monopoly on the Internet search market. (Source: seroundtable) |
Proposed remedies to “prevent and restrain the maintenance of monopolies” could include contractual requirements and prohibitions; non-discriminatory product provisions; data and interoperability requirements; and structural requirements, according to the DOJ.
The ministry is also considering behavioral and structural remedies to prevent Google from using products such as Chrome, Play and Android to give its search engine and search-related products an advantage over rivals or new entrants.
Additionally, the US agency proposes to limit or prohibit default agreements and “other revenue-sharing arrangements related to search and related products.”
This could include Google's placement deals on iPhones and Samsung devices, for which Google is paying billions of dollars a year. One solution is to allow users to choose between different search engines.
Earlier in August, a US judge ruled that Google holds a monopoly in the search engine market.
The ruling stems from a 2020 government lawsuit that accused Google of maintaining a large market share by creating strong barriers to competitors, creating a feedback loop that perpetuates its dominance.
The most likely scenario, according to legal experts, is for a court to order Google to break some of its exclusive agreements, like the one with Apple. A breakup of Google seems less likely.
Source: https://baoquocte.vn/google-co-the-bi-chia-tach-de-chong-doc-quyen-289808.html
Comment (0)