The stream of people celebrating Bodhisattva Avalokiteshvara's birthday

The main ceremony of the Quan The Am Ngu Hanh Son festival took place on the morning of March 28 at Quan The Am pagoda. Photo: HS

At the ceremony, delegates performed the ceremony of releasing peace balloons. Traditional rituals expressing messages of love, directing sincerity to Bodhisattva Avalokiteshvara, praying for the country to always be peaceful and prosperous, and for the people to be happy and peaceful also took place during the ceremony.

The Quan The Am Festival consists of two parts: the ceremony and the festival. The ceremony part has a strong Buddhist ritual color. Photo: HS

The Avalokitesvara Bodhisattva costume ceremony is performed in parallel with the procession of the statue of Avalokitesvara Buddha.

This is the most anticipated part of the ceremony for locals and tourists. The act of dressing up as Bodhisattva Avalokitesvara at the festival implies that Bodhisattva always accompanies sentient beings anytime, anywhere, spreading his compassionate vows throughout humanity.

Re-enacting the image of Bodhisattva Avalokitesvara at the ceremony. Photo: HS

The Quan The Am Festival not only honors local cultural and historical values, demonstrates national spirit, and the harmony between religion and nation, but is also a bridge, a place for meeting and exchange, demonstrating the special and profound friendship and solidarity tradition of Vietnamese Buddhism and countries with similar Buddhist cultures.

The festival attracts thousands of Buddhists, locals and tourists. Photo: HS

The Quan The Am Ngu Hanh Son Festival is listed by the General Department of Tourism as one of the 15 major festivals in the country and is a national intangible cultural heritage. A representative of the Da Nang People's Committee said that the Quan The Am Festival is one of the cultural events - festivals that highlight Da Nang.

Along with the special national monument of Ngu Hanh Son, the system of caves, the Quan The Am festival is the pride of the people of Da Nang.