Owning a chain of restaurants, is MC Nguyen Khang as rich as rumored?

In early 2024, MC Nguyen Khang shared with VietNamNet about a year of focusing on building his personal talk show brand, working hard in both the arts and business fields.

- What is your response to comments criticizing the talk show and the host for being boring?

Maybe some viewers find the clips of the characters sharing about their work boring. In the talk show, I always ask about the guests' work and life. The videos of artists sharing their views on love are very popular and have good views.

Every episode, I struggle to balance everything: the guest's mindset, risk management, my style, and the show's viewership.

You can only ask shocking questions, cut and paste sensational statements to attract views once with each guest, but in the long run, the show will collapse because they don't trust you anymore. Many artists boldly join my show because they are introduced, confirmed by their colleagues and people around them for their reputation and safety.

When artists come to the show, I want them to be able to say what they want, happily and safely. There are stories told that are beyond expectations, such as Kha Ly's miscarriage, which even Thanh Duy (Kha Ly's husband) did not know about. Her tears fell and touched my heart.

We are both interviewing, but you and I are different. As a journalist, you are neutral, after the interview is over, I might meet my colleagues in another job tomorrow. I do shows to gain more, not to lose what I have.

Finally, I have never been a strong personality. My personality is more secure, empathetic and sharing, so I am more Ellen DeGeneres than Oprah Winfrey. I am a competent MC and not easily provoked.

If only 10% of people say it's bland, it's not a problem, but if 90% of people say it's bland, it's my fault. The Khang show is like spiritual food for the audience, I can't just add salt to it just because a few people say it's bland, ruining the meal for the rest.

MC Ky Duyen rarely accepts to participate in talk shows.

- After more than 60 talk show episodes, what did you get?

Both my salary and my personal brand recognition increased. Next, I built my personal talk show brand recognition in Vietnam. Before me, many colleagues had done personal talk shows but only seasonally instead of long-term.

I also have quite a few fans. Before coming here to meet you, I was recognized by the taxi driver because I watched the episode of Cam Van - Khac Trieu couple. Many people love the guests and then like the host.

After 20 years as an MC, I don't have many fans because there's not much room for me to express myself within the framework of the programs. Thanks to the talk show, I've revealed my personality, style, and organizational skills... In 2024, there will be a different Nguyen Khang: participating in program production instead of just hosting like before.

In addition, building an image and reputation on digital platforms is very important. Many people who become famous after 1-2 nights cannot maintain it for many years to come. I see that so I prepare now. Later, if I am unfortunately no longer invited to host big programs, the audience can still find me at this private 'home'.

- People say you are very rich in business but you are very frugal when it comes to shows, if not to say stingy, why?

I separate business and MC work. Up to now, the funding for my own talk show comes from my MC salary instead of business, and the income from MC work is not high.

I know that I am investing in the early stages, I cannot pour money in without measuring the effectiveness of the program. In the next stage, I can recalculate a different budget. I do not do shows to prove that I am rich.

I save on studio costs by having my own studio. However, the filming crew, lighting, sound, editing... are outsourced. Each recording session is limited to 12 hours, and if you exceed 1 hour, you will be charged an additional 50% of the cost.

I found it clever to be able to arrange for many artists with busy schedules to attend the same session, each only about 1 hour apart, thus saving the most.

In the current context, business is not easy, restaurants need revenue to sustain. Some people say "money flows into the common pocket, why separate it" but I don't think so. As the founder and major shareholder, I have to ensure capital for reinvestment, business expansion or simply cover losses instead of investing in artistic products.

"Currently, I have enough to live on, no debt but definitely not rich," Nguyen Khang shared.

- What are your plans for the near future?

I am planning to start a podcast for non-celebrities with certain influence, such as writers, if the economy allows. When the talk show reaches 100 episodes, I plan to organize a gala night to mark the anniversary.

(Source: Vietnamnet)

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