MG Vietnam and Vietnam Airlines - Lotusmiles cooperate to enhance customer experience

Through this agreement, the two brands will cooperate to implement exclusive incentive programs and joint communication campaigns, aiming to bring special benefits and utilities to customers with the message "Thousands of miles flying with MG7". SAIC Motor Vietnam Co., Ltd. (MG Vietnam) and Vietnam Airlines Corporation - JSC - Lotusmiles Center Branch have officially signed a cooperation agreement, marking a new chapter in the development cooperation to bring perfect and complete experiences to MG Vietnam customers and Lotusmiles members in the Vietnamese market. Through this agreement, the two brands will cooperate to implement exclusive incentive programs and joint communication campaigns, aiming to bring special benefits and utilities to customers of both sides with the message "Thousands of miles flying with MG7".

MG Vietnam and Lotusmiles officially sign cooperation agreement

This partnership underscores a shared commitment to innovation, providing high-quality products and services that meet the diverse needs of Vietnamese consumers. The agreement not only focuses on increasing brand awareness, but also aims to build the position of MG Vietnam and Lotusmiles in the domestic market, foster customer trust and strengthen engagement with both brands. In this spirit of cooperation, MG Vietnam and Lotusmiles set three main goals: to enhance brand awareness through joint communication programs and events, bringing customers closer to the products and services of both parties; to develop customer loyalty with exclusive offers and enhanced services when customers use MG Vietnam and Lotusmiles services. At the same time, to strengthen customer engagement by providing seamless experiences on every journey, bringing superior convenience and added value to customers. “One of the highlights of the agreement between MG Vietnam and Lotusmiles is that customers of both sides will have new and rich experiences. This cooperation demonstrates MG's commitment to quality and the trust that customers have in us. MG Vietnam always continuously brings the best services and experiences to customers,” said Mr. Tran Nam Thang, Deputy General Director of SAIC Motor Vietnam. MG Vietnam has been known over the years as a brand with the leading growth rate in sales and dealerships in Vietnam, with more than 40 authorized dealerships nationwide; along with a diverse range of products with international quality ready to meet all customer needs. Meanwhile, Golden Lotus (Lotusmiles) is a frequent flyer program of Vietnam Airlines with a 25-year legacy, always accompanying to bring diverse benefits to members, such as: accumulating bonus miles and converting to bonus tickets; seat upgrade; free baggage; use of business class lounges. In addition, there are priority services (SkyPriority) at check-in counters, boarding gates, transfer counters, security areas and immigration areas and many other incentives. At the event, Mr. Nguyen Sy Thanh, Director of Lotusmiles - Vietnam Airlines expressed his belief that this cooperation will bring practical benefits to customers of both sides, creating interesting and unique experiences on every journey. "This is also an opportunity for Lotusmiles to expand its service range and bring members added values ​​worthy of the trust and companionship of Lotusmiles members over the past time," Mr. Nguyen Sy Thanh emphasized. Source: https://baodautu.vn/mg-viet-nam-va-vietnam-airlines---lotusmiles-hop-tac-de-nang-tam-trai-nghiem-khach-hang-d229480.html