"Bac Bling" and other viral MVs by Vietnamese artists: The highest is 600 million views

On the afternoon of March 29, Bắc Bling by Hòa Minzy was the first MV in 2025 to officially reach 100 million views on YouTube.

This achievement was recorded after 27 days and 19 hours since the product was launched. Hoa Minzy said she was so happy that she cried and sent her thanks to the people of Lac Xa (Que Tan, Que Vo, Bac Ninh) and the production team.

Thus, Bac Bling has surpassed recently released songs such as Dancing in the dark by SOOBIN (over 8 million views after 2 weeks) and Even if it's the end of the world by Erik (43 million views after 2 months). Tai sinh - the song that took the world by storm at the end of 2024 - currently has 2 videos with a total of over 46 million views.

Northern Bling also surpassed many international products released at the same time such as Earthquake by Jisoo (57 million views) and Born Again by Lisa (74 million views).

MV "Bac Bling" by Hoa Minzy reached 100 million views after less than 1 month of release (Photo: Character provided).

Previously, just 24 hours after its release, Bac Bling topped the trending chart on YouTube. The song also ranked high on charts in Japan, Korea, Taiwan (China), Singapore, Australia... and once topped the category of the most impressive MV debut globally on YouTube Charts (week 28/2-6/3).

Bac Bling is a unique musical product. Masew - the producer and arranger - skillfully blends traditional and modern styles, creating a whole that is both strange and familiar.

The participation of "Northern comedy king" Xuan Hinh as the main actor, along with rapper Tuan Cry and more than 300 Bac Ninh people, creates a special highlight, increasing the appeal of the MV.

The spectacular scenes at Dinh Bang communal house, Do temple, Dau pagoda, Phu Lang pottery village combined with typical cultural features such as betel chewing, Quan Ho singing, traditional festivals, stylized Ao Tu Than costumes... bring a vivid cultural picture, full of Vietnamese culture, making it impossible for the audience to take their eyes off.

It can be seen that Bac Bling 's achievements also come from a smart communication strategy. Before her debut, Hoa Minzy released a series of short teasers (advertising clips) on social networks, arousing curiosity with the question: "How much can Quan Ho "bling" (a slang word for sparkling, shining)?".

The modernized Quan Ho dance in the MV also quickly became a trend on TikTok, attracting thousands of cover videos from users. The hashtag #BacBling reached more than 50 million interactions in just 2 weeks - an impressive number proving the strong influence of the product.

In addition, simultaneous release on multiple platforms such as Spotify, Apple Music and Zing MP3 has helped Bac Bling reach a diverse audience, from young people who love digital music to traditional fans.

The success of Bac Bling does not stop at the number of views. This is one of the rare MVs of V-pop (Vietnamese youth music) bearing the mark of national culture, contributing to promoting the homeland of Bac Ninh quan ho beyond the borders of Vietnam.

With the current growth rate, Bac Bling is predicted by experts and professionals to surpass the 200 million views mark before June, continuing to affirm Hoa Minzy's position and opening a new direction for Vietnamese music in connecting tradition with modernity.

Image of Hoa Minzy in "Bac Bling" (Photo: Character provided).

Vietnamese music videos with huge views - " Bong bong bang bang" leads

Looking back at the development journey of V-pop, the MVs reaching hundreds of millions of views are proof of the growing appeal of Vietnamese music.

Topping the list is Bong bong bang bang by group 365, with more than 600 million views on YouTube as of March 2025 - the highest number ever achieved by a MV performed by a Vietnamese artist.

Released in 2016, the soundtrack of Tam Cam: The Untold Story quickly became a phenomenon thanks to its cheerful melody, catchy lyrics, and familiar images.

Bong bong bang bang is built on a simple pop background, with an easy-to-remember repetitive chorus, combined with drum beats and trumpet sounds to create a bustling feeling.

The lyrics are inspired by familiar folk characters such as Trang Ti and Dan Beo, performed by group 365 in a youthful, innocent style.

Music group 365 in the MV "Bong bong bang bang" (Photo: Producer).

The participation of 4 members of group 365: Isaac, Jun Pham, ST Son Thach and Will in the roles of fairy tale characters brought freshness and closeness to the audience.

The appeal of Bong bong bang bang lies in its ability to reach young audiences. The catchy melody and vivid images make the song often played during children's mealtimes or playtimes, and is considered the Vietnamese version of Baby Shark .

Although the group 365 disbanded on July 30, 2016, the MV still maintains a stable number of views, averaging about 50 thousand views per day, an impressive number for a product nearly 10 years old.

This success also comes from a smart release strategy, when the song was incorporated into the movie Tam Cam: The Untold Story , taking advantage of the box office appeal to spread widely.

Another notable name is the MV " This Place Has You" by Son Tung M-TP, which has reached nearly 400 million views. Released on February 13, 2017, the song has a gentle, romantic pop ballad melody, suitable for the theme of young love.

The visuals were filmed at most of Korea's famous tourist destinations such as: Sky Park, Jeju Island, Bomnal, Iho Tewoo Beach, Daegwallyeong Plateau, Woljeong Beach... with scenes of pine forests, lakes, and poetic spaces. The combination of Son Tung's sweet voice and beautiful background has conquered a large audience, especially young people.

This MV also marks a development in Son Tung's style, from a dynamic image to a romantic one, contributing to consolidating his position in the Vietnamese music industry.

Son Tung M-TP collaborated with Snoop Dogg - an American music legend - in a V-pop music product "Give It To Me" (Photo: ME).

Son Tung M-TP's MV "Give It To Me" also made its mark with nearly 300 million views. Released on July 1, 2019, the MV holds the V-pop record for reaching 100 million views the fastest (15 days).

This is a large investment product with a budget of billions of dong, filmed at Joshua Tree National Park, located in California, USA with desert scenery, and some other scenes were filmed in Los Angeles.

The music has a pop and R&B style, combined with the rap of Snoop Dogg - an international star - creating a difference compared to other V-pop songs at the same time.

The release strategy of Give It To Me is also noteworthy. Before the release date, Son Tung M-TP released a teaser with the appearance of Snoop Dogg, arousing great curiosity among the audience.

The MV was released simultaneously on YouTube and international music platforms, helping the product quickly reach a global audience.

These factors have made "Give It To Me" not only a domestic success but also a hit in the international market, affirming Son Tung M-TP's ambition to bring V-pop far and wide.

From Bac Bling to Bong bong bang bang , Hay trao cho anh and Noi nay co anh , V-pop is showing great diversity and potential.

Bac Bling stands out with its combination of tradition and modernity, Bong bong bang bang scores with its durability and intimacy, while Hay trao cho anh and Noi nay co anh show international style and emotional depth.

The numbers of hundreds of millions of views not only reflect the appeal of each MV but also show the competitiveness of Vietnamese music in the digital age.

Dantri.com.vn

Source: https://dantri.com.vn/giai-tri/bac-bling-va-nhung-mv-cua-nghe-si-viet-gay-sot-cao-nhat-600-trieu-view-20250331085701734.htm