iPhone 15 expected release date revealed

According to Bloomberg , Apple's iPhone 15 launch event could take place on September 12 or September 13, 2023. Based on tradition, the iPhone 15 will be available for pre-order a week later and officially hit shelves on September 22, 2023.

Apple typically holds its event in the first two weeks of September, and this year is likely to be no exception. However, there have been rumors of manufacturing difficulties that could mean limited supply or delayed releases of certain iPhone 15 models.

Rumored iPhone 15 Pro portrait sketch. (Photo: Macrumors).

According to information on the blog 9to5mac, some US carriers have banned employees from taking time off on Wednesday, September 13, to prepare for a “major smartphone announcement.” The blog Macrumors points out that iPhone events are most often held on Tuesdays, unless Labor Day (September 4) falls on Monday. In such cases, Apple will move the event to Wednesday so that the press can arrive the day before, avoiding the holiday.

Apple typically sends out invites a week before the event. In addition to the iPhone 15, the company may introduce the Watch Series 9, Apple Watch Ultra 2, iOS 17, and other new operating systems.

If the rumors are true, the iPhone 15 is less than six weeks away. Last week, Apple reported a 2.4% drop in iPhone sales, sending its stock down. The world’s largest technology company admitted that “the smartphone market has been on a downward trend for the past few quarters in the US.”

This will be a challenge for the iPhone 15, which is expected to bring the biggest update in three years. Previous major upgrades have been the iPhone 6 (2014), iPhone X (2017) and iPhone 12 (2020), which typically kickstarted major upgrade cycles thanks to new screens and designs.

With the iPhone 15, the Pro is rumored to have a screen bezel that is 1/3 thinner than the iPhone 14, a titanium frame that is lighter and more premium than current stainless steel, better cameras, a USB-C charging port, and a faster chip.

But sales prospects cannot be based on features alone. Apple must do more to get customers to open their wallets. The company says American consumers are not shopping like they used to. iPhone sales at home lag far behind those in China. Still, Apple believes iPhone sales will improve.

(According to Macrumors, Bloomberg)

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