Media education in the face of an unprecedented 'media revolution'

This morning, March 31, the Faculty of Public Relations and Communication, Van Lang University, in collaboration with the Diplomatic Academy, the University of Education (University of Danang) and Bournemouth University (UK), organized the Workshop "Communication as a Development Catalyst: Vietnam in the Global Context", aiming to create a forum for academic exchange on the interaction between communication and development in Vietnam and internationally. The workshop opened up many new perspectives on training in the field of communication in the context of international integration.

Students and lecturers at the workshop

PHOTO: MY QUYEN

Nearly 100 scholars attended with research and discussions on a wide range of topics, from socio-cultural phenomena on social networks, application of technology to connect communities, to digital media trends, economics, and technology affecting the media industry.

At the workshop, Associate Professor Dr. Tran Thi My Dieu, President of Van Lang University, commented: "As the world is changing rapidly, communication has emerged as an essential element of progress. The development of social media, artificial intelligence and many other breakthrough technologies continue to reshape our society, changing the way we interact, collaborate and understand each other."

According to Associate Professor, Dr. My Dieu, Vietnam has a young population that is tech-savvy and is undergoing rapid digitalization in all fields, so it is experiencing a communications revolution on an unprecedented scale.

“This new media landscape requires adaptability, critical thinking and a deep sense of social responsibility from both media professionals and the general public,” Ms. Dieu shared.

Communication students need to have adaptability, critical thinking and a deep sense of social responsibility in today's context.

PHOTO: MY QUYEN

Dr. Trieu Thanh Le, Head of the Faculty of Journalism and Communication, University of Social Sciences and Humanities (Ho Chi Minh City National University), affirmed that journalism and communication activities contribute to creating positive changes, but on the contrary, they can also have negative impacts on society.

"Therefore, during the training process, in general subjects, we equip students with knowledge about environment and development, anthropology, economics, global issues... When studying their major, students are encouraged to carry out projects, discover prominent issues in society and propose solutions. In addition, they participate in projects of non-governmental organizations to develop communication skills, and have awareness of the role of communication in the development of social issues", Dr. Thanh Le informed.

Dr. Vu Tuan Anh, Deputy Head of the Department of Communication and Foreign Culture at the Diplomatic Academy, also emphasized that allowing communication students to participate in practical projects on gender equality, culture, etc. will help students gain a better understanding and awareness of the relationship between communication and development in Vietnam in the current context.

Source: https://thanhnien.vn/dao-tao-nganh-truyen-thong-truoc-cuoc-cach-mang-truyen-thong-o-quy-mo-chua-tung-co-185250331172251557.htm