Experts from CMC Telecom and OMI Technology JSC shared how to apply CRM solutions on CMC Cloud infrastructure to increase personalized customer experience at the workshop "Cloud CRM: Personalizing CX in the manufacturing industry" on May 24, 2024.
Managing and operating CRM for manufacturing enterprises “The global manufacturing industry is experiencing a period of “peak” growth with revenue of about 44,000 billion USD in 2023 alone. Cloud computing has contributed to this growth. At the same time, cloud computing is forecasted to be one of the technologies that will attract large investments in the period 2024 - 2026”, Mr. Pham Vu Hung - Director of ME Business Center from CMC Telecom shared.
Mr. Pham Vu Hung - Director of ME Business Center shared at the event
Within the framework of the workshop, the urgency of owning a modern, smart and secure cloud computing system from a reputable domestic supplier was emphasized. Mr. Le Van Doan - Head of CMC Cloud Consulting Group of CMC Telecom shared his perspective on the potential of CMC Cloud digital infrastructure solutions in managing and operating CRM for manufacturing enterprises. Enterprises were surprised by CMC Cloud's modern hardware, including 100% Dell and HPE Servers, along with 5th generation CPU chips and SSD drives supporting IOPS reading and writing from 5,000 - 40,000. The powerful hardware updated in Cloud version 2.0, combined with the Pay as you go payment method, helps businesses quickly access the CRM application cluster and provide the ability to process large amounts of outstanding customer data at the most optimal cost. With nearly 10 years of experience in network deployment and consulting on CMC Cloud solutions, Mr. Doan emphasized the outstanding Auto Scaling feature of CMC Cloud in the market. This feature automatically adjusts the number of application servers to meet the needs of concurrent access and sudden traffic surges. In particular, with a team of experts with 12 years of experience and more than 600 specialized personnel, customers will be supported quickly and effectively during peak times when the Operational CRM system (undertaking automation functions such as sales, marketing and customer service) is overloaded. This combination brings customers a seamless experience, meeting the needs of a large number of users. In addition, CMC Cloud provides more than 50 diverse services and features, built on an ecosystem of 03 Data Centers meeting international standards Uptime Tier III of CMC Telecom. This helps businesses to be flexible in choosing the right service for each task in managing and operating CRM safely. At the same time, CMC Cloud also provides comprehensive support from customer information management system, sales management, marketing to customer service system and analysis, reporting.
Mr. Le Van Doan - Head of CMC Cloud consulting team shares about CMC Cloud services and features
Protecting CRM on Cloud infrastructure In terms of security, CMC Cloud builds multi-layered security from infrastructure, access rights, network, storage and regular vulnerability scanning and upgrading. CMC Cloud provides many accompanying security services to protect the enterprise's application system such as Firewall Layer7, WAF, DDOS, SOC... This helps the CRM application system to be secure and protected against hacker and malware attacks, supporting uninterrupted customer experience and perfectly secured customer information. In addition, with more than 15 years of operation in the field of network security and a team of information security experts with more than 16 years of experience, CMC Telecom has built prestige and trust for more than 3,000 corporate customers and more than 50 partners in information technology. "Our mission is to do everything possible to protect CRM on Cloud infrastructure". This is an impressive statement about CMC Cloud's information security system in the presentation on cyber security risks in the manufacturing industry by Mr. Nguyen Quyet - Deputy Director of the Information Security Project Management & Consulting Center.
Mr. Nguyen Quyet - Deputy Director of the Center for Consulting & Project Management of Information Security made an impression at the seminar.
The seminar was made more interesting with the presentation of the successful application of CMC Cloud for CRM solutions by partner OMI Technology JSC. From the perspective of a business that directly benefits from the customer relationship management solution on a digital platform, Mr. Nguyen Linh Nhan - CEO of OMI Technology JSC emphasized the necessity of the CRM system on CMC Cloud. "The CRM solution - OMI Contact Center, the artificial intelligence application - Callbot AI, and the automatic scenario setting tool - OMI Flow of OMI Technology are all developed on the CMC Cloud infrastructure and bring smooth operation efficiency", Mr. Nhan shared. This practical information helps businesses have more basis to confidently apply Cloud to CRM to improve customer care efficiency.| Within 3 years, CMC Telecom aims to link its brand with superior customer experience. This is seen through 3 core values: always accompanying, understanding and trusting. At the same time, CMC Telecom links customer experience with digital transformation strategy. Specific actions such as upgrading CRM system, raising employee awareness of customer experience and changing business model... are given special attention by CMC Telecom. |
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