That journey is not only an inspiring development path, but also a process of bonding and accompanying customers through every memorable moment.
Pioneering in creating new living standards
Living in Hai Ba Trung - Hanoi, Ms. Huyen - 38 years old, one of Vincom's loyal customers shared " I have lived in Hanoi since I was a child. Vincom has become a part of my growing up journey and that of my friends from school until now when they have families and children. From Vincom Ba Trieu to now, Hanoi has really changed its appearance and lifestyle when Vincom appeared and grew up "
Established on November 23, 2004, the 21-storey twin tower with an area of 75,000m2, including a supermarket, shopping area, food court, cinema and office block, has become a familiar dating place, a place to preserve beautiful, youthful moments of many people in Hanoi.
At that time, most people only knew about department stores, or further, food and fashion shopping centers. The appearance of Vincom Ba Trieu was a breath of fresh air, bringing customers not only a place to shop, but also a convergence point of the hottest things in the capital, from trend-leading fashion stores, to super-fascinating photo corners, and the "luxurious - classy - smooth" Megastar cinema.
In 2024, Vincom Center Ba Trieu was honored to "participate" in the exhibition " Economic, cultural and social achievements of the Capital after 70 years of construction and development " and was considered one of the pioneering symbolic works for the modern retail industry in Hanoi.
From the first successes, Vincom continued to mark its presence in Ho Chi Minh City with the Vincom Center Dong Khoi project, opened on April 30, 2010.
As the largest shopping center, office and luxury apartment building in Vietnam, located right in the "golden land" in the heart of Saigon, this place impresses with its luxurious design and perfect internal ecosystem, with more than 150 fashion stores, restaurants, cafes and high-class entertainment areas - all blending to create a modern space, fully meeting the needs of the elite.
Reaching out across the country, becoming a meeting place for every family
From urban to rural areas, from central to remote areas, Vincom's footprint continues to spread across the S-shaped strip of land, bringing new experiences to millions of consumers.
By the end of November this year, Vincom was present in 48/63 provinces and cities nationwide with 88 shopping malls in 4 product lines: Vincom Mega Mall, Vincom Center, Vincom Plaza and Vincom+, meeting the diverse needs of the people. Notably, 5 shopping malls were opened at lightning speed this year. In addition, Vincom also operates 5 commercial streets which are the busiest cultural and shopping destinations in Vietnam.
In each locality, Vincom becomes a playground for children, a vibrant meeting place for young people, a warm space for the whole family, or a classy shopping address. From there, "Going to Vincom" becomes a familiar phrase for many people with new and exciting experiences.
As shared by Ms. Vy when she and her family went shopping at Vincom Dong Ha Plaza, which was newly opened on November 8: “ My family was extremely excited to have such a wonderful place in the city because it not only has a place for the children to play, but also a place to shop, eat, watch movies, and everything. Especially the roller skating, my children love watching it on TV and now I have the opportunity to let them experience it .”
Two decades of elevating trends, connecting communities
Not only providing a classy shopping, entertainment and recreation space with the gathering of hundreds of brands from popular to high-end, Vincom is also a place to elevate the experience with "star" shopping malls leading the world's consumption trends.
First of all, Vincom Mega Mall Royal City was established in 2013, the first commercial complex in Vietnam to develop according to the international standard Mega Mall model - one destination - all needs - many choices. This was also the largest underground shopping - entertainment - restaurant complex in Asia at that time.
In 2022, Vincom will continue to launch a new generation of shopping malls following the "Life-Design Mall" model - a new development trend of global retail with Vincom Mega Mall Smart City, Vincom Mega Mall Grand Park and upcoming Vincom Mega Mall Ocean City.
This is considered a "revolution" that elevates customer experience when modern technology is combined with natural indoor architecture, along with high-class services integrated for the first time in a shopping mall.
Here, customers can not only enjoy shopping and entertainment but also enjoy unique experiences in Vietnam with a vibrant riverside commercial port area, experience technology from the first indoor waterfall in Vietnam, magical and romantic water music performances or unique ceiling lighting effects like starlight.
Mr. Hung - a customer who went with his family to Vincom Mega Mall Smart City - said: " My family often travels to many countries and always wishes Vietnam had shopping malls like this. It feels like going shopping and traveling at the same time. Moreover, there are many green spaces here, which makes us feel happy and enjoy the freshness and closer to nature."
New journey, together we create the future
Looking to the future, Vincom always updates the latest consumer trends, especially the application of new technology and green experiences in management and operation. For example, customers who visited Vincom recently were amazed by the appearance of the extremely "fancy" AI Chatbot "Virtual Assistant" supporting customers 24/7, providing and updating the latest information about booths, promotions, and attractive offers.
In particular, TikTok Creator House - TikTok's first community space in Vietnam is expected to launch in December at Vincom. This place brings together creators and fans to share knowledge, interact and produce content, promising to create a new vibrant center with diverse experiences for customers.
In addition, Vincom is also one of the leading enterprises in sustainable development trends in Vietnam by continuously applying measures to reduce CO2 emissions into the environment and promote green and sustainable consumption with the activities "Go green", "Shop green", "Live green" and "Have fun green".
It can be said that in 20 years of formation and development, Vincom has had a wonderful journey with many impressive achievements and countless awards at home and abroad. But for Vincom, joyful moments, hearty smiles and customer satisfaction will be the driving force for the brand to continuously create the best values for society.
Source: https://vtcnews.vn/vincom-va-hanh-trinh-20-nam-tro-thanh-diem-hen-cua-hang-trieu-nguoi-dan-viet-nam-ar907548.html
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