ShopeeFood to grow impressively in 2023

In order to meet the increasing demand for online food ordering and home delivery services of consumers, ShopeeFood has continuously expanded its operations to many provinces and cities. Starting from April 2023 to present, ShopeeFood has successively landed in Buon Ma Thuot, Thanh Hoa, Phan Thiet, Quy Nhon, My Tho, Long Xuyen, Tan An, bringing the total number of provinces and cities that ShopeeFood currently serves to 23.

ShopeeFood is currently a famous online food delivery service in Vietnam.

According to ShopeeFood, besides the big cities of Hanoi, Ho Chi Minh City and Da Nang, Dong Nai and Binh Duong are the provinces that use the most promotional codes in the whole market. In addition, Lam Dong is recorded as the province with the highest average order value in the country. In particular, the 11am to 12pm and 6pm to 7pm time frames are the two times when users order the most during the day.

In addition, ShopeeFood has also continuously brought many positive initiatives in 2023, helping to attract more than millions of new users across the country. In addition, out of the total orders of ShopeeFood this year, the user community has created nearly 4 million food reviews on the application.

From mid-2023 to present, ShopeeFood has also implemented a parallel project to stimulate tourism and increase awareness of local F&B brands in many provinces and cities, using the form of giving discount codes to new and existing users on the application. The program "Hello Da Nang. What do you drink? ShopeeFood welcome" is a typical success of the campaign.

2023 is the year of trending dishes. A series of names such as salted coffee, mangosteen chicken salad, soursop tea, coin cake, hand-pounded lemon tea... were born and quickly created a fever on all social networking platforms. Particularly on the ShopeeFood application, the number of searches for these trending dishes and the number of stores serving them increased proportionally, reflecting the strong demand of users and the agility of restaurants and eateries in capturing tastes. According to statistics, soursop tea leads in consumption with nearly 440,000 products sold after only 3 months on the market.

Impressive milestones achieved by ShopeeFood in 2023

ShopeeFood also maintains monthly double-day promotions and has become a familiar address for many food lovers. Among them, 6.6 Mid-Year Super Party, 9.9 Exclusive Opening Party, 11.11 Exclusive Super Party and 12.12 Birthday Super Party are programs that attract users. In collaboration with F&B brands through regular monthly campaigns, ShopeeFood continuously offers many attractive promotions such as 50% discount, 1-dong dishes with free shipping..., creating conditions for users to comfortably enjoy delicious dishes at the most reasonable cost.

Ms. Le Ngoc Uyen, Senior Manager, Head of Business Department, ShopeeFood Vietnam said: "This year, the Vietnamese market has witnessed a surge in demand for online food ordering, leading to the emergence of many trendy dishes. This has become the basis for ShopeeFood to expand its operations to many provinces and cities and serve a large number of users across the country, creating conditions for business partners to increase their exposure to potential customers and achieve expected revenue. In the coming time, we will continue to offer many incentive programs so that users can order food conveniently and economically, while helping restaurant partners, eateries, and brands optimize sales and grow sustainably with specialized support packages."

In addition, the driver-partner community is an important part of ShopeeFood's growth picture. To show gratitude to this team, ShopeeFood continues to maintain an annual activity called "Gratitude to Drivers - Long Road Together", giving away more than 500 Tet gift baskets and more than 10,000 discount codes to driver-partners through the "Giving Spring Gift Baskets" activity.

Source link: https://thanhnien.vn/shopeefood-tang-truong-an-tuong-trong-nam-2023-185231226150903335.htm