A bank "plays big", opportunity for customers to open cards

On April 13, at Ben Thanh Metro Station (HCMC), the Bank for Investment and Development of Vietnam (BIDV) launched a pair of special limited edition BIDV cards to celebrate BIDV's 68th anniversary; announced the promotion program "68 years of BIDV proud with Vietnam - Connecting millions of journeys".

With a total value of more than 10 billion VND, BIDV cardholders will have the opportunity to experience zero-fee sightseeing programs. Accordingly, from now until the end of June, customers only need to swipe their BIDV 68 Mastercard to receive unlimited free metro tickets No. 1 on the Ben Thanh - Suoi Tien route; free admission to the Ho Chi Minh City Museum; free water bus on the Saigon River.

Thus, during the April 30th holiday, residents and tourists coming to Ho Chi Minh City can use BIDV 68 Mastercard to visit the metro, explore museums or take the river bus without paying any fees.

Ms. Pham Phuong Lan - Deputy Head of BIDV Retail Banking, said that BIDV 68 card has convenient payment features, many attractive incentives, especially local incentives that help Ho Chi Minh City residents and tourists explore a city that is both modern, vibrant and still imbued with its own identity.

Một ngân hàng “chơi lớn”, cơ hội cho khách mở thẻ- Ảnh 2. — Many metro passengers lined up to open BIDV 68 Mastercard cards to get free metro rides, museum visits and river buses in Ho Chi Minh City on the occasion of April 30.

BIDV is currently the oldest financial institution and has the largest total assets in Vietnam. The campaign "68 years of BIDV proud of Vietnam - Connecting millions of journeys" is an opportunity for BIDV to express gratitude to customers and partners.

Ms. Van Thi Huu Tam - Deputy Director of Urban Railway Company No. 1 (HURC1), said that the cooperation between BIDV, Mastercard and Ho Chi Minh City Metro in bringing modern and convenient transportation experiences to people, especially the free travel program on the metro line in the promotion series celebrating BIDV's 68th anniversary. This is a preferential policy to encourage and contribute to improving the public transportation experience, helping people access cashless payment methods.

According to a reporter from Nguoi Lao Dong Newspaper, Metro Line 1 is bustling with visitors these days. Not only Ho Chi Minh City residents but also many tourists from all over the city are flocking to the city, even though there are still more than 2 weeks left until the April 30th holiday. In the itinerary to explore Ho Chi Minh City, experiencing Metro Line 1 is chosen by many people.