Quang girl passionate about organic farming

Việt NamViệt Nam05/12/2024


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Ms. Bui Thi Hong Thu (far left) and organic farmers in Dai Thang commune (Dai Loc). Photo: HOANG LIEN

Engage in organic farming

When she first decided to return to her hometown, Ms. Bui Thi Hong Thu struggled with many different jobs before starting her business with organic agriculture. Up to now, Ms. Thu's NOOM Food Company Limited (Thang Binh) has grown stronger with many green production and consumption chains.

Ms. Hong Thu shared that organic farming is a return to natural agriculture. Of course, it does not mean doing everything rigidly by hand, but simply it is a harmony with nature - "Back to basic" (back to the basics or simplification).

“During the 13 years of working at NOOM, from the beginning until now, I have always sought ways to make this career sustainable, not to develop. Agricultural production must follow nature because the nature of agriculture depends 80% on weather and soil. We must apply flexibly, relying on the unique characteristics of the land where we live and cultivate to be favorable and have a harvest” - Ms. Hong Thu shared.

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Clean soy sauce products under the NOOM brand. Photo: BICH LIEN

Determined to create green consumption chains, Ms. Bui Thi Hong Thu went to Dai Thang commune (Dai Loc), Nong Son, Que Son and mountainous districts of Quang Nam to work with the government and local people, building a solid foundation for the organic agricultural model. From there, product chains of raw cane sugar, peanut oil, sesame oil, clean incense, clean pork, natural soap... with hundreds of products of all kinds were born.

“I saw the breakdown of trust in the food supply chain 13 years ago and to this day, it is still an agricultural problem. Farmers blame consumers for being too demanding. On the contrary, consumers blame farmers for losing their conscience and doing wrong things. No one is at fault. We have lost connection with each other, with nature, and do not understand each other right at the stage of buying and selling food. NOOM is determined not to rush because when we see the problem and clearly understand the cause, the solution is already there,” Ms. Hong Thu confided.

After more than ten years of building green production, supply and consumption chains, Noom has been duly rewarded by receiving a series of food safety and hygiene certificates, JAS organic, EU, USDA organic... Hundreds of NOOM branded products are available at green food store chains.

Sustainable direction

In 2024, Xuan Nam Farm (formerly Xuan Nam village, now Phu Xuan village, Dai Thang commune, Dai Loc) was certified as an international organic farm by the US, EU, and Japan. This is good news for producers (farmers), businesses (NOOM Company) and consumers when a production enterprise in Quang Nam in particular, and Vietnam in general, is honored to be granted an international organic farm certification.

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NOOM products on modern sales channels. Photo: HOANG LIEN

This farm was born on the basis of a sustainable production chain between NOOM Food Company Limited, Dai Thang Commune government, and people of Xuan Nam village (old), Dai Thang Commune.

Over the years, the company and local people have cooperated to produce black sesame and organic peanuts, which are safe and chemical-free, ensuring the health of consumers. Up to now, more than 20 households in Xuan Nam village (old) are very excited when the company has purchased all of their clean peanuts and clean sesame products at prices much higher than the market price.

The organic production area in Xuan Nam is currently 6.7 hectares wide, aiming to create a chain of clean products that are safe for consumers' health. The farming process, raw materials, production stages, and finished product processing are all monitored by a camera system... For Ms. Hong Thu, these are "sweet fruits".

According to Ms. Bui Thi Hong Thu, to use natural products, you need to spend time researching yourself, experiencing, and observing yourself. “From a business perspective, I am still fine after 13 years of operation and NOOM has gradually become more stable. We want to create a different value, inheriting the quintessence of our ancestors but applying smart management and monitoring technology to bring quality products to consumers,” Ms. Hong Thu said.

I still remember in 2016, a simple farmer girl came to Xuan Nam land to discuss organic farming. At that time, "organic" was still quite strange. Ms. Hong Thu herself was a real farmer. In 2019, after several years of land improvement and restoration, safe batches of peanuts and black sesame were harvested, and then batches of safe peanut oil and sesame oil were born.

“In order for 100% of households to be aware and committed to organic farming, we must start from 2020 onwards. In 2024, the efforts of the company and the people will be rewarded when Xuan Nam farm is certified as an organic farm. We are happy that farmers have mastered the skills of organic farming, even for their daily meals, clean standards are put first,” Ms. Thu said excitedly.

The 5th National Innovation and Startup Forum opens from December 8

The 5th National Innovation and Startup Forum (VNSIF 2024) took place from December 8-10 at the National Convention Center (Hanoi) with the theme "Artificial Intelligence Technology and Cross-Border E-Commerce".

The forum is organized by the National Startup Association in collaboration with provinces and cities (including Quang Nam) and domestic and foreign units and organizations. This is an opportunity for Vietnamese startups to connect with international investors and partners, update export trends and access the cross-border artificial intelligence energy market. In addition, the accompanying exhibition fair will be a place to display hundreds of products and brands, creating opportunities to promote domestic and foreign investment.

The theme of VNSIF 2024 focuses on two key technology trends that are shaping the future of the global economy: artificial intelligence (AI) and cross-border e-commerce. In addition, VNSIF 2024 aims to build a sustainable startup ecosystem. The forum will address key issues, such as building incubation centers and innovation centers in universities; startup university models; connecting and cooperating between universities, businesses and startup support organizations .

BAO LAM

Supporting women in starting a business Her Mentor

The Da Nang Union of Friendship Organizations cooperates with organizations and partners in the startup support ecosystem to build the program "Her Mentor Women Startup Support" to enhance the development capacity of female entrepreneurs in Da Nang and the Central region.

The Her Mentor program aims to build a dynamic and effective mentor network to provide comprehensive support for female entrepreneurs, promote innovation, develop business, and seize new opportunities of the 4.0 industrial revolution, bringing value to society.

To implement the program, international experts will provide TOT (Training of Trainers - a practical activity that equips knowledge and skills on innovative startups to promote entrepreneurial spirit) for mentors; organize in-depth consulting and training sessions and connect with experienced mentors.

The program aims to share startup experiences on solutions to overcome difficulties, develop business models and apply startup mentoring programs in business operations. This will help women participating in the startup mentoring network have the opportunity to exchange and have a practical perspective on the role and effectiveness of the startup mentoring network in their startup process.

TUNG CHI



Source: https://baoquangnam.vn/co-gai-quang-me-lam-nong-nghiep-huu-co-3145310.html

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