Vietcombank was honored as National Brand for the 9th time.

Báo Đại biểu Nhân dânBáo Đại biểu Nhân dân11/11/2024

Joint Stock Commercial Bank for Foreign Trade of Vietnam (Vietcombank) is the only bank to achieve the National Brand in all voting periods from 2003 to present. The National Brand Program is a unique, long-term and specific trade promotion program of the Government to build and develop national brands through product brands. Participation in the program is a process for enterprises to comprehensively evaluate their activities, production and business results and brand building strategies through the program's criteria system; thereby, encouraging enterprises to share and pursue core values. In 2024, despite the complicated developments of the unstable geopolitical situation in the world that have negatively impacted many aspects of economic and social life on the production and business activities of enterprises; the 9th National Brand selection period continued to attract the attention and participation of over 1,000 enterprises in different industries and fields across the country. After more than 9 months of launching and implementing the selection activities, on October 21, 2024, the Minister of Industry and Trade - Chairman of the Vietnam National Brand Council issued Decision No. 2776/QD-BCT recognizing 190 enterprises with a total of 359 products achieving the Vietnam National Brand in 2024.
Vietcombank được vinh danh Thương hiệu quốc gia lần thứ 9

Vietcombank Deputy General Director Le Hoang Tung received the honorary symbol from the Organizing Committee of the National Brand program. Source: VCB

Speaking at the announcement ceremony, Prime Minister Pham Minh Chinh emphasized that a brand is not only an affirmation of product quality, but also a commitment to sustainable development to "reach out into the green era". Enterprises achieving the National Brand in particular and the Vietnamese business community and entrepreneurs in general need to continue to promote core values: Quality - Innovation - Creativity - Pioneering capacity. In the coming time, enterprises need to focus on implementing well 6 key tasks and solutions. Specifically, enterprises must constantly exploit opportunities from the green growth and sustainable development trend; pioneer in the green revolution; take advantage of the prestige of the National Brand, while combining product branding with the Vietnam National Brand; actively seek and expand international markets and participate more deeply in global supply chains. In addition, enterprises must constantly improve their modern management capacity; apply advanced, transparent and healthy management standards; Focus on sustainable factors in production. At the same time, promote digital transformation, green transformation; proactively innovate production and business models, restructure enterprises associated with the development of green economy, digital economy, circular economy. Thereby, contributing to enhancing the reputation of the brand, creating strong trust in the quality of products and services for consumers. By consecutively achieving the National Brand for the 9th time, Vietcombank continues to affirm its position as the leading bank in the system in terms of quality and operational efficiency. With the orientation to 2030 to maintain the position of No. 1 bank in Vietnam, standing in the 200 largest banking and financial groups in the world, 700 largest listed enterprises globally and making a great contribution to the sustainable development of Vietnam, Vietcombank aims to be the leader in environmental, social and corporate governance (ESG) through the Environmental and Social Management System (ESMS) and the Environmental and Social Risk Management System, following the orientation of the Sustainable Development Indexes in Vietnam of the VNSI Standards, gradually moving towards sustainable development goals on ESG according to international standards. Source: https://daibieunhandan.vn/vietcombank-duoc-vinh-danh-thuong-hieu-quoc-gia-lan-thu-9-post395844.html

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