The proof is that currently, many companies and businesses are in a situation where their budget and expenses for Marketing are very large but the efficiency is extremely low, some businesses are in a negative state, even bankrupt. The reasons leading to this come from:
● The company's Marketing department lacks experience and vision.
● Marketing plan is not clearly defined.
● Uncontrollable risks and potential incidents
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If your business has repeatedly sought solutions to overcome the situation of marketing costs being higher than profits but still not effective, then outsourcing marketing services is the solution you should choose.
Outsourcing Marketing is a service in which a business hires an outside company to provide marketing activities instead of building and managing an internal marketing department.
Outsourcing Marketing helps businesses solve problems such as:
● Save resources and initial costs
● Clear and committed work roadmap
● Develop a thorough marketing strategy and plan
● Control potential risks
Outsourced Marketing from an Agency Perspective
With the development of the Internet, traditional forms of advertising are gradually not bringing high efficiency to businesses. Instead of spending a lot of time on traditional forms of shopping, consumers now tend to search for information, compare products and shop online. This leads to the trend of Marketing through online Marketing gradually becoming popular and known as Digital Marketing. At the same time, the effectiveness of Digital Marketing for businesses is guaranteed, even superior, but the cost is lower than traditional forms of Marketing.
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Realizing the strong development potential of Digital Marketing, Super Speed Advertising was born and founded by Mr. Vo Tan Hai. This is a brand of DMV International Company with the mission of "Helping 50,000 SME businesses in Vietnam to do business successfully by applying the Surrounding Matrix marketing solution" with more than 15 years of experience in Digital Marketing. Super Speed Marketing has been providing comprehensive marketing services for individuals and SME businesses. Coming to Super Speed Marketing's outsourced Marketing department service, businesses will be able to implement a methodical Marketing plan with the following steps:
● Market analysis
● Propose and develop marketing strategies
● SEO standard website design
● SEO (Search Engine Optimization)
● Content Marketing
● Facebook - Zalo - Instagram Advertising
● Google Ads - Youtube - TikTok
● Fanpage Care & Management
● Measure Performance - Adjust
Marketing services of Super Speed Marketing bring benefits:
● Save costs and time: Businesses do not need to worry about resource costs, social insurance payments for employees, salaries, bonuses,... as well as time spent on training, recruiting, managing employees,...
● Improve Marketing effectiveness: Sieu Toc Marketing staff are experienced Marketing specialists, knowledgeable about the market, always creative, updated with new trends, always closely monitoring the results of Marketing strategies.
● Multi-channel Marketing Communication: Marketing communication on many different channels such as social media channels, websites, Email marketing,...
● Focus on core business: Enterprises focus on core business activities, developing quality products/services.
● Enhance brand awareness: Clearly position the brand in the minds of target customers.
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Challenges and solutions of outsourcing trends
Any form of Marketing will face challenges and potential risks such as the exchange and discussion process not going smoothly, information security issues, unreliable Agency, etc. To optimize efficiency and quality when using outsourced Marketing services, below are some solutions that Super Speed Advertising has compiled:
● Information security: Sign a confidentiality agreement, only provide relevant and necessary information.
● Management: Set up regular meetings to discuss and update the status of the plan.
● Closely monitor plan progress: Regularly monitor marketing strategy effectiveness through management tools to stay on top of the situation.
CONCLUDE
Through the above article, it can be seen that with the development of increasingly modern science and technology. Using outsourced marketing services is a solution that helps businesses save a lot of costs but brings high efficiency.
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