How is Biti's Hunter after 8 years of launching in Vietnam?

Biti's Hunter continues to accompany the young generation on the path to conquer the world

Through the newly released video Step Forward , Biti's Hunter tells the story of a journey of nearly a decade conveying a message of pride about the place where they were born. It is also an affirmation to continue accompanying the young generation on the path to conquering the world. "No step forward - Nothing new" is also the message that the video wants to spread to everyone.

Born in 2016, Biti's Hunter brand achieved a proud number of 300% of sales target in the first 7 days along with a series of prestigious awards, becoming a brand valued by Forbes Vietnam at over 17 million USD in 2017. During the difficult times of the pandemic and economic recession, Biti's Hunter still maintained the image of a brand that constantly strives to overcome pressures.

In addition, Biti's Hunter has continuously collaborated with many influential faces in campaigns to accompany and follow young people such as the Go to return campaign with Son Tung M-TP, Soobin Hoang Son, Huong Tram, Phan Manh Quynh, Orange, Hoang Dung... or the series of projects Proudly Made in Vietnam , the exhibition honoring Vietnamese values ​​called Stepping Up and most recently the project Where Fireworks Are Brilliant ...

Biti's Hunter introduces the video Step Forward , inspiring young people

“We realize that young Vietnamese people are very talented, hard-working and constantly moving forward in creativity. And we, like you, always overcome difficulties and pressures to spread proud Vietnamese values. The similarity in values, sharing the same goals, transforming into a fashion and style brand is not only a strategic business decision but also a place to affirm the spirit of always moving forward, trying and being ready for the desire to conquer the world, inspiring young Vietnamese people”, Ms. Vu Le Quyen - CEO of Biti's shared.

Biti's Hunter marks a transformation by changing the entire brand identity, bringing the breath of the times and the beat of the generation. This is a journey with many emotions inside, from fear, doubt, lost, pounding... to excitement, boldness and bursting when constantly moving forward, these emotions are both empathy and the message that the brand wants to send to everyone.

With the change in brand identity, Biti's Hunter welcomes a new beginning and firmly continues on its journey: "A Biti's Hunter never stops in the process of conquering new heights".

Source: https://thanhnien.vn/thoi-trang-tre/bitis-hunter-ra-sao-sau-8-nam-ra-mat-tai-viet-nam-185241016065934037.htm