Certification of typical rural industrial products is a driving force for production establishments in Ha Tinh to invest in developing production scale, constantly improving product quality, design and brand.
Last November, Ha Tinh had 40 products and product sets of 35 enterprises, cooperatives and production establishments recognized as typical rural industrial products at the provincial level in 2023. Of which, there were 4 handicraft products; 28 agricultural, forestry, aquatic and food processing products; 1 product of equipment, machinery, tools and mechanical spare parts; 7 products in other product groups.
Provincial leaders and the Department of Industry and Trade awarded certificates of typical provincial rural industrial products in 2023 to 35 units.
As a unit with products recognized as typical rural industrial products at the provincial level in 2023, Mr. Nguyen Van Mao - owner of Hoang Nguyen cu do candy production facility (Huong Khe town) excitedly said: “This is the first time the facility's products have been certified as typical rural industrial products at the provincial level. In 2020, the facility's products were certified as OCOP, thanks to which, the market was expanded, revenue increased by about 30% compared to before. Currently, we supply about 2,500 cu do candy sheets to the market every day, mainly sold at long-distance bus stops, shops, and mini supermarkets. Hopefully, with this certification of typical rural industrial products, the facility's products will further affirm their reputation and brand, thereby gaining more trust from customers."
Hoang Nguyen candy production facility sells about 2,500 candy sheets per day.
An Phat Science and Technology Company Limited is an enterprise with 2 products and 1 product set recognized as typical rural industrial products at the provincial level this year, including Omega brown rice flakes, Omega brown rice tea and product sets: cereal powder, nutritional powder, Omega brown rice powder.
Mr. Le Van An - Director of the company shared: “In 2021 and 2022, we had products that received provincial and regional certifications. This year, continuing to be certified as a typical rural industrial product at the provincial level is an honor and pride for the enterprise. This is a driving force for enterprises to invest in developing production towards industrial scale, increasing product value; at the same time, this title will also help consumers trust more in product quality and businesses will have more advantages in bringing products into large distribution systems".
An Phat Science and Technology Company Limited has 2 products and 1 set of products recognized as typical rural industrial products at the provincial level this year.
Sharing more about the company's operations, Mr. Le Van An said: "The company currently has 13 products on the market, of which 5 products were launched in 2023. The products are currently available in many supermarket systems and clean food stores in provinces and cities across the country. This year, we have invested in building factories and installing machinery and equipment with a total value of about 5 billion VND. It is expected that in 2024, the company will continue to expand 1 more factory, invest in additional drying systems and expand the raw material area to expand the production scale."
It is known that the selected products must meet the criteria groups according to the regulations of the Ministry of Industry and Trade on organizing the selection of typical rural industrial products such as criteria on market and production development capacity; criteria on economy, technology, society and environment; criteria on culture, aesthetics... Therefore, certified products are products of high quality, high use value and have potential for production development.
Tam Thien Huong agarwood of Linh Trang Trading and Service Company Limited (Ha Tinh City) is one of 40 products certified as typical rural industrial products at the provincial level in 2023.
According to data from the Department of Industry and Trade, up to now, through the voting periods, Ha Tinh has 166 typical rural industrial products at the provincial level, 38 typical rural industrial products at the regional level and 13 typical rural industrial products at the national level. To develop typical rural industrial products, every year, the Department of Industry and Trade connects enterprises, cooperatives, and rural industrial production establishments to participate in displaying and introducing products at fairs, exhibitions, trade conferences, and connecting supply and demand; thereby, units have the opportunity to promote products, brands and expand product consumption markets.
According to Mr. Le Xuan Tu - Deputy Director of the Department of Industry and Trade, the selection of typical rural industrial products at all levels aims to recognize and honor enterprises, cooperatives, and production establishments with quality products and development potential. Products that have been certified as typical rural industrial products are affixed with identification stamps, creating prestige for customers, thereby motivating establishments to invest in production development, focusing on building brands, enhancing product value to increase competitiveness in the market, contributing to promoting the development of rural industry and the industry in general.
Ngoc Loan
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