Lang Biang roses are ready for Valentine's Day

"CAPITAL" OF ROSES

During the biggest rose harvest of the year, the 10,000m2 rose garden of Mr. Nguyen Le Trung Nghia's family (Dangkia residential group, Lac Duong town) is also in its peak season. With 7,000m2 of foreign roses and 3,000m2 of domestic roses, his family's flower garden is cut once every 2 days with an average of 6,000 - 7,000 branches. At its peak, his family's rose garden can cut about 10,000 - 14,000 branches each time.

Mr. Nghia's family rose garden is busy preparing for the Valentine's Day flower crop.

Mr. Nghia said that since the Lunar New Year 2025 until now, the price of roses has increased compared to before Tet, on average, foreign roses cost about 2,000 - 3,000 VND/flower, domestic roses cost from 1,500 - 2,000 VND/flower. With such prices, rose growers have made a profit. During the holidays, the price of roses increases to about 5,000 - 6,000 VND/flower of foreign roses and 2,000 - 3,000 VND/flower of domestic roses.

Particularly on Valentine's Day this year, the price of imported roses with red colors such as French red, Ecuadorian red, Ohara red... has increased from 6,000 - 7,000 VND/flower because this is the most popular type of flower in the market, other flower varieties have also increased by 1,000 - 2,000 VND/flower compared to normal days.

Rose gardens at the "capital" of roses at the foot of Lang Biang mountain are ready for Valentine's Day.

Lac Duong district is currently considered the “capital” of roses in Lam Dong province due to its increasing area and output. Favored by nature with a mild, cool climate and highly fertile soil, it is suitable for many types of crops such as Arabica coffee, roses, chrysanthemums, strawberries, vegetables of all kinds... In particular, roses are considered a plant that brings high and relatively stable economic benefits to farmers in the district today.

According to the Department of Agriculture and Rural Development of Lac Duong district, currently, the district has 792.2 hectares of rose growing area. Of which, Lac Duong town has the largest area with 722 hectares, Da Nhim commune has 40 hectares, Da Sar commune has 20 hectares, Lat commune has 5 hectares, Dung K'no commune has 4.8 hectares and Da Chais commune has 0.4 hectares. Roses are currently present in all communes and towns in the district. The average planting density is 100,000 trees/ha. Harvest time is every 2 days, cutting branches/time. The estimated output is about 1,200 million branches/ha/year. The total revenue of 1 hectare of rose growing in 1 year is estimated at 1.8 billion - 2 billion VND/year.

Lac Duong roses are popular in the market because of their beautiful designs, colors, and sturdy flowers...

Currently, most rose growers in Lac Duong district sell directly to rose purchasing warehouses under fixed contracts or free sale. Some facilities have the conditions to produce and package their products to sell to the market. The whole district currently has 59 rose purchasing warehouses. The consumption market is also very diverse, from North to South such as: Hanoi, Da Nang, Saigon, Can Tho, Vung Tau... In terms of quality, Lac Duong roses receive very positive feedback from consumers such as: beautiful designs and colors, sturdy flowers, long-lasting flower arrangements... Estimated annual output, Lac Duong roses supplied to the market is about 997 million branches/year.

BUILDING THE BRAND "LANG BIANG ROSE"

Currently in Lac Duong district, people grow roses with more than 50 varieties with different names and colors, mainly divided into 3 types: Large flower varieties (such as chili red, long-term red, French red, Ohara red, white, pagoda yellow, lotus big, lotus Buddha, Tra Lai rose, green rice lotus, happy edge, pink Ohara, white Ohara, egg cream, Kissland, Ecuadorian red, Mina red, cappuccino...) or also known as foreign rose varieties - new varieties; medium flower varieties (such as moonlight yellow, apricot yellow, strawberry cream, wood-grain fire orange, queen; old orange; king orange, bride red, cannon carcass, Hue purple...) and small flower varieties (such as red sa, small lotus, lipstick, white swirl, Dutch red...) or also known as domestic varieties - old varieties.

Lac Duong district organizes Lang Biang Rose Festival on the occasion of the 10th Da Lat Flower Festival - 2024 to honor the flower growing profession as well as the brand "Lang Biang Rose"

Some old varieties have degenerated, leading to low yields, poor color and durability. Many gardeners have destroyed old varieties and planted new imported varieties. The work of selection and breeding has developed mostly spontaneously among the people.

“To affirm the position and exclusive brand with its own characteristics of Lac Duong roses, the locality has built the brand “Lang Biang Rose”. By protecting the product, not only does it protect the reputation of the product, but it also contributes to raising awareness and responsibility of people and businesses towards the brand, protecting the interests of consumers. At the same time, it promotes and advertises to enhance the reputation and expand the consumption market for rose products of people, businesses, and cooperatives that are granted the right to use the brand in the district. The district's Department of Agriculture and Rural Development also coordinates with the People's Committees of communes and towns to organize management and guide collective economic organizations, production farms, and rose product trading warehouses to use the brand “Lang Biang Rose” in the process of searching for and expanding the consumption market, linking product consumption through contracts to ensure the reputation and quality of Lac Duong roses”, said the leader of the Department of Agriculture and Rural Development of Lac Duong district. know.

Source: https://baodaknong.vn/hoa-hong-lang-biang-san-sang-cho-ngay-valentine-242262.html