Famous KOLs experience traveling and picking lychee in Bac Giang

Recently, more than 70 content creators (KOLs) on the TikTok platform from regions across the country had the opportunity to experience and promote the land, people and typical products of Bac Giang.

Content creators visit Bo Da Pagoda - the oldest pagoda in Kinh Bac region

During their 3-day stay in Bac Giang, the young people visited several places such as: Bo Da Pagoda (Viet Yen); Vinh Nghiem Pagoda (Yen Dung); Tay Yen Tu Spiritual and Ecological Tourist Area (Son Dong); experienced lychee picking and visited Chu noodle village, Cam Son lake in Luc Ngan district. In addition, the group also experienced night lychee picking with the locals and enjoyed local cuisine.

In addition, young people also had the opportunity to participate in a training conference to enhance skills in promoting tourist destinations and selling OCOP products through digital media for rural youth; participate in a digital transformation forum in communication to promote OCOP products.

Speaking at the meeting on June 22, Mr. Mai Son, Permanent Vice Chairman of the People's Committee of Bac Giang province affirmed: Promoting tourism and agricultural products of the province on social platforms will be one of the effective solutions. He believes that Bac Giang will be a source of inspiration to create many good and meaningful contents on social networks.

Mr. Mai Son at the working session with more than 70 content creators on the TikTok platform

The content creators' experience journey is part of the colorful Bac Giang campaign. This is a comprehensive campaign.

Multi-colored Bac Giang tells unique stories about Bac Giang through the real-life experiences of KOLs, thereby inspiring the public about a new, spiritual, culturally-oriented tourist destination that meets the needs of tourists looking for meditation tourism, healing tourism,... through indigenous culture, cuisine, landscapes and people.

In the past 5 years, Bac Giang has had an economic growth rate in the top 10 nationwide; other social indicators are also among the leading group nationwide. Bac Giang has many tangible and intangible cultural heritages and many famous scenic spots.

With those factors, internal strength and determination, Bac Giang hopes to promote more beautiful and authentic images of people, land, cultural heritage and products of Bac Giang to friends at home and abroad in the coming time.

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Source: https://vtc.vn/dan-kols-dinh-dam-trai-nghiem-du-lich-hai-vai-thieu-bac-giang-ar801574.html