Improve product quality
Accordingly, with a schedule from half a day to 1 day, people and tourists coming to Ho Chi Minh City can refer to suggested schedules according to district tour products such as: District 1: Memories of Saigon Special Forces, Vibrant Saigon; District 5: Memories of Saigon - Cho Lon, Going to Cho Lon to watch lion dance; District 6: Small stories in the heart of Cho Lon; Can Gio listening to the breath of the forest; Binh Chanh - Returning to the sacred place, Untold afternoons; Thu Duc - City by the river; Go Vap - A hundred years of finding old traces...
Ms. Nguyen Thi Thanh Thao, Head of Planning and Tourism Resources Development Department, Ho Chi Minh City Department of Tourism, said that in 2023, tourism product development will change positively towards building a set of typical tourism products of the city.
Tourists experience "Southern reclamation" cuisine at Binh Quoi tourist area on a river tour
"These products have created more diversity, contributing to building the city's tourism brand, building pride in the city for the community and contributing to preserving and promoting the identity and indigenous cultural values," Ms. Thao informed.
To make inner-city tourism products truly attractive, Ms. Thao suggested that it is necessary to continue to improve and enhance the quality of existing products and destinations; at the same time, promote product communication, train human resources, etc.
According to Ms. Thao, the launched products mainly focus on sightseeing. Therefore, next year, localities can focus on groups of water tourism products, culinary products, night products, urban community tourism and agricultural tourism products.
2023 is also a milestone for Ho Chi Minh City to bring the tourism product "tour program to the national architectural and artistic relics of the headquarters of the People's Council and People's Committee of Ho Chi Minh City" to serve the people and tourists.
In the first 10 months of the year, the city's tourism industry continued to promote community tourism in Thieng Lieng (Can Gio), short-range waterway tourism, culinary tourism, golf tourism, and MICE tourism.
To make district tours breakthrough
Although there are 42 tourism products announced by localities, a business specializing in inner-city tours admits that not all tours attract customers and it is very difficult to sell tours to city residents.
Ms. Huynh Phan Phuong Hoang, Deputy General Director of Vietravel Tourism Company, commented that Ho Chi Minh City tourism has done well in terms of products, but needs to focus on how to bring products to customers.
"We need to make efforts to promote tourism products. The tourism industry needs to promote and market products abroad to have more opportunities compared to other countries in the region. International tourists plan to travel quite early, so promotion needs to be done early and have a plan to attract more visitors," Ms. Hoang said.
Mr. Tran The Dung, General Director of Vietluxtour Travel, said that to make inner-city products attractive, businesses need to sit together to connect products by theme, select typical and outstanding destinations to make inter-route tours.
According to Mr. Dung, the typical product must be the product that when mentioning Ho Chi Minh City, visitors must definitely experience. In addition, the city also needs to focus on typical night products so that visitors can have more experiences.
Sharing the same view, Mr. Nguyen Minh Man, Director of Communications - Marketing of TST Tourist said that the connection between districts is necessary. From there, the products focus on quality, creating a common mark for the city's tourism.
"Currently, Ho Chi Minh City has groups of young people cleaning up black canals - this is a practical activity to protect the environment. We do tourism so we should support more groups like this to both encourage activities and affirm that Ho Chi Minh City tourism is focusing on green tourism," Mr. Man suggested.
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