The main people of the 'closing' profession
In the context of the Shoppertainment trend (Shopping combined with entertainment) becoming a strong driving force for e-commerce growth in Vietnam, the role of the Affiliate Creator content creation profession is increasingly affirmed.
Behind their success are many untold stories. Those stories have been partly recreated in the program "Key Profession" by TikTok Shop. It is a journey to overcome challenges with perseverance, persistence and relentless efforts, gradually affirming the position of a potential career. With passion for work, always ready to connect and share to develop together, those great efforts have been recognized so far.
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| TikTok Shop's "Connecting Content Creators" event brings together top Affiliate Creators |
At the content creator connection event called "Turn off the air, Turn on the life" organized by TikTok Shop before the Key Career program, in addition to the exciting exchange atmosphere, content creators also had access to many professional support activities on skills and knowledge, contributing to improving the quality of community activities.
Sharing at this event, a representative of the TikTok Shop platform said: "Livestream sales is a new profession that needs long-term investment and orientation. Currently, people are orienting this profession as a "closing" profession or a livestream profession. Regarding the name "Key Profession", people can see a wordplay: Using the word "key" with the first meaning of "closing", the second is to indicate the very leading role of creators in the closing profession".
Key Profession: Connecting for Growth
Not simply "closing deals", those who have been and are doing the "key job" are also pioneers in shaping and creating the future of the livestream sales industry. With their efforts every day, every hour, they have overcome the initial prejudices of society about the livestream sales profession, affirming that this is a job full of potential, bringing value to the community. They not only sell products but also inspire and support their community to develop together. The connection, sharing and cooperation between individuals in the community are key factors that make up the strength of the community doing the "key job".
"Livestream warrior" Pham Thoai shared that TikTok is the place that marked his change and maturity. "I was able to earn more income, connect with more people and be more accepted by everyone because of the value I brought. Before, my motto was "Live for no one". But then, I realized that if I live for everyone, good things will come to me". This is the motivation that urged the young creator to always want to accompany and support the next generation of creators to develop their affiliate creator careers.
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| Affiliate Content Marketing is a Career for Anyone |
From her own experience, content creator Luong Y Nhu believes that livestreaming is a great opportunity for women to earn extra income right at home. Although the journey is not always easy, it is her relentless efforts that have brought her worthy achievements. Sharing the same thoughts, content creator Foxie shared more about memorable memories in her livestream sales journey: "What touched and cherished me the most was the enthusiastic support from friends, relatives, siblings and even old classmates. They not only stopped by to watch the livestream but each person also supported one or two orders, contributing to the success of each broadcast session."
TikTok channel owner @tuanngocday expressed pride when talking about the "Key Profession" community: "The best thing is that we always support each other. Every time we see colleagues livestreaming on TikTok Shop, we watch, give gifts, and encourage each other. Even those gifts are spread to others, creating a warm and meaningful circle."
Each content creator may have different goals, numbers, sales styles or target buyers, but they all have one thing in common: developing their careers with TikTok Shop and accompanying TikTok Shop in the career of creating value for the livestream profession.
In terms of opportunities and prospects, the livestream sales profession is still considered to have a lot of potential for development, especially with the rise of e-commerce and digital technology. This is an opportunity for everyone, from old to young, from those in difficult circumstances to those with passion, to try and succeed. With a firm belief in the potential of the "Key Profession", affiliate creators who have established a position in the industry are always ready to make efforts, contribute and inspire the next generation.
Source: https://congthuong.vn/tiktok-shop-diem-dung-giup-cac-nha-sang-tao-noi-dung-thoa-suc-sang-tao-khai-pha-tiem-nang-352502.html
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