Promoting digital transformation in the tourism industry

Tourists experience the automatic commentary system at Thang Long Imperial Citadel.

Coming to the Temple of Literature - Quoc Tu Giam relic site today, tourists can experience an entire "automated" process, including buying tickets, checking electronic tickets, automatic explanations, or scanning QR codes... to learn more information about the relic. Ms. Nguyen Thu Hang (Ninh Binh) said: "My family and some friends' families want to visit the Temple of Literature - Quoc Tu Giam, I tried to find out online and book electronic tickets, everything is very convenient and fast". This is just one of many tourist destinations in the capital that have applied digital transformation to their operations, typically, such as: Thang Long Imperial Citadel Heritage Site, Hoa Lo Prison relic, Bat Trang ceramic village...

In addition, the capital's tourism industry has also deployed digital tourism maps in many languages. These digital maps display information to attract tourists, serving the development of smart tourism in Hanoi. Currently, the digital map has been piloted in Hoan Kiem, Hoang Mai, Nam Tu Liem districts; Dong Anh, Thach That districts. From this foundation, the Hanoi Department of Tourism will coordinate with localities to deploy it throughout the city.

In addition to the digital transformation activities that customers can directly experience, digital transformation is also taking place in many other areas. Since the beginning of 2023, the Department of Tourism has deployed database software for the entire tourism industry and put it into operation, including: Agricultural and rural database; digital database on resources, heritage and tourism products; entertainment services in the area; travel businesses; tourist accommodation establishments; cultural, tourism and sports events; health care services; tour guides, interpreters; foreign representative offices; means of transporting tourists: air, road, rail, waterway...

From this foundation, localities and businesses can exploit to build appropriate tourism development plans. Digital transformation is also widely deployed in handling administrative procedures in the tourism sector. Director of Hanoi Department of Tourism Dang Huong Giang said: “Currently, Hanoi Department of Tourism has declared all 26 administrative procedures on the city's public service portal and is declaring on the national public service portal. The Department also submitted to the City People's Committee for approval the restructuring of 26 administrative procedures; digitizing 100% of the department's administrative procedures; at the same time, simplifying and decentralizing the authorization to handle administrative procedures...”.

It is expected that in the coming time, the tourism industry will focus on implementing activities such as: Digitizing the digital information system on tourist areas, tourist attractions, tourism service establishments, Hanoi tourism market; promoting digitization with 360-degree photo interface and new technologies at craft village destinations, relics, cultural heritages in the area... Hanoi Department of Tourism also builds a system of smart, convenient software to support management, serve tourists in looking up information, and promote Hanoi tourism. Management software to collect and process databases to investigate and evaluate the current status of agricultural and rural tourism in the city; digitize, connect, and integrate tourism data into the general information and management data system according to the instructions of the Ministry of Culture, Sports and Tourism.

The digital transformation roadmap not only brings direct benefits to tourists but also makes the management and operation of tourism service businesses much more convenient, reducing travel and paperwork.

Source: https://mic.gov.vn/ha-noi-thuc-day-chuyen-doi-so-nganh-du-lich-197240702110053174.htm