Participating in one of the world-class annual tourism trade events, Saigontourist Group and its member units implemented many promotion programs, boosting the promotion of Vietnamese tourism to high-quality European markets and other key international markets.
Saigontourist Group delegation with Vietnam Airlines and international partners at WTM UK 2023
This year’s WTM London will attract around 5,000 companies from countries and regions from Europe, America, the Middle East, Africa and Asia to participate in the exhibition (Exhibitors), introducing destinations, products and services. More than 30,000 visitors are expected to attend WTM London 2023 to connect and negotiate with exhibitors and other exhibition attendees.
"Saigontourist Group participates in the event to continue to focus on promoting tourism, recovering international visitors in the post-Covid-19 period, especially the European market, British visitors and neighboring countries with high revenue. The purpose of Saigontourist Group's participation in the event is also to respond to activities to introduce destinations, culinary culture and tourism activities to celebrate the 50th anniversary of the establishment of diplomatic relations between Vietnam and the UK (1973 - 2023)", said Mr. Pham Huy Binh, Chairman of Saigontourist Group.
WTM UK 2023 is one of the world's largest international travel fairs
Coming to WTM London 2023, Saigontourist Group will participate in a joint booth with Vietnam Airlines with the strong cooperation of two leading aviation - tourism groups in Vietnam.
The participating member units of Saigontourist Group are leading representatives in the fields of accommodation and travel services, including Saigontourist Travel Service Company and the hotels Majestic Saigon, Caravelle Saigon, New World Saigon and Grand Saigon Hotel. Saigontourist Group and its units actively carry out tourism promotion activities with partners in an effort to promote the development of two-way tourism between Vietnam and the UK; conduct surveys of new routes; consult and update new tourism models in the UK in the post-Covid-19 period. The Group and its units continue to enhance business cooperation opportunities, providing products and services through meetings, exchanges and signing agreements with international tourism partners participating in the Fair.
Customers transact at Saigontourist Group - Vietnam Airlines booth
In particular, at the Saigontourist Group - Vietnam Airlines booth at position S9-516 in the event space, on November 7, 2023, at 3:30 p.m. (local time), the "Happy Hour" program - Business Party and the "Lucky Draw" lucky draw program will take place. Here, partners and visitors will enjoy drinks and snacks, participate in games and receive many valuable and attractive gifts from Saigontourist Group and Vietnam Airlines.
Europe and the UK have always been important international tourist markets for Saigontourist Group over the past decades. Saigontourist Travel Service Company (Saigontourist Travel), a subsidiary of Saigontourist Group, is currently the leading travel company in Vietnam with outstanding strengths in attracting tourists from the European and UK markets. Before the pandemic, Saigontourist Travel annually served about 111,000 European tourists traveling to Vietnam on air and sea tours, of which 58,005 were British tourists, accounting for about 52.6%. In 2022, Saigontourist Travel welcomed and served 35,000 European tourists, including more than 1,000 British tourists, to travel to Vietnam. In the opposite direction, last year, Saigontourist Travel brought tens of thousands of Vietnamese tourists to visit and travel in Europe.
Meanwhile, hotels, resorts, golf courses, conference centers, seminars, etc. belonging to Saigontourist Group in Ho Chi Minh City and other localities nationwide also welcome and serve over 500,000 European and British visitors every year, bringing in thousands of billions of VND in revenue.
International tourism partners exchange and sign cooperation agreements with units of Saigontourist Group
As part of the general plan to contribute to the recovery and development of tourism in Ho Chi Minh City and Vietnam after the pandemic, Saigontourist Group has pioneered in participating in many programs and events to promote and promote international tourism in key tourism markets around the world. Regularly participating in major international trade exhibitions and tourism fairs such as the WTM London 2023 International Tourism Fair is an opportunity for Saigontourist Group to promote and market new products and services of units in the system to key tourism markets around the world. This is also an opportunity for Saigontourist Group to contribute to the effort to promote tourism in Ho Chi Minh City and Vietnam to the world as well as increase the attraction of international tourists to Ho Chi Minh City and Vietnam.
Previously, from October 25 to 27, 2023, Saigontourist Group participated in the ITB Asia International Travel Fair in Singapore for the 14th consecutive time, thereby promoting the attraction of international visitors from key tourism markets to Ho Chi Minh City, Vietnam, contributing to the development of the tourism industry in Ho Chi Minh City and the whole country as well as the Saigontourist Group system. The Group also introduced to buyers and visitors at the Fair a variety of accommodation services, wedding parties, seminars, conferences and many other high-class services.
From October 7-8, 2023 at Yoyogi Park, Tokyo, Saigontourist Group in collaboration with Tuoi Tre Newspaper and the Vietnam - Japan Friendship Association of Ho Chi Minh City co-organized the Vietnam Pho Festival 2023 in Japan for the first time, very successfully, attracting more than 85,000 visitors. Also in the Japanese market, Saigontourist Group and Vietnam Airlines successfully co-organized an event to promote Vietnam's destinations in Tokyo and Osaka in July 2023.
In the fourth quarter of 2023, Saigontourist Group will continue to participate in many promotional events in key international markets such as Japan, Europe, and America. The Group is also preparing a 2024 plan with the goal of making a breakthrough and being effective in contributing to promoting Vietnam tourism in general, Ho Chi Minh City and its associated localities in particular.
Saigontourist Group is the leading tourism group in Vietnam, established on August 1, 1975, currently managing more than 100 hotels, resorts, restaurants, travel companies, entertainment areas, tourism training schools , conference and exhibition centers, golf courses, cable television...
Source link
Comment (0)