Developing green destinations, elevating Vietnam tourism

With 450 booths, VITM Hanoi 2025 attracts the participation of 60 domestic and foreign tourism promotion agencies, 8 airlines, 16 countries and territories and more than 600 businesses. At the Fair, visitors will have many experiences when coming to the promotional programs at the Fair such as tours, air tickets, hotel rooms, local OCOP products and many attractive destinations across the country. At the Fair, the Vietnam Tourism Association organizes an area to introduce some successes of the digital transformation program, including typical applications of artificial intelligence (AI) of robots in the fields of travel, hotels and tourism services.

In addition, the Fair will host many meetings between businesses and businesses, businesses and consumers; Vietnamese and international tourism promotion agencies will organize many tourism promotion activities, introduce tourism products, destinations, tourism stimulus packages, new tourism technologies and trends; promote tourism programs and events of localities, businesses, domestic and international destinations...

The fair will introduce tourism products, destinations, tourism stimulus packages, new technologies and tourism trends (photo by Mai Mai).

On this occasion, there will also be a forum on "Developing green destinations, raising the level of Vietnam tourism"; Ceremony to honor "Outstanding businesses and individuals in Vietnam tourism industry in 2024":

At the Fair, many localities, destinations and businesses also organized many tourism promotion activities such as the Conference "Promoting and advertising Quang Nam tourism"; Conference on promoting tourism of Bac Giang province with the theme "Bac Giang - Green destination of Vietnam tourism"; Conference to introduce the ITE fair of Ho Chi Minh City...

At the press conference on the Vietnam International Tourism Fair - VITM Hanoi 2025 on March 25, Chairman of the Vietnam Tourism Association, Mr. Vu The Binh, said that this year the discount factor is no longer the highlight like previous fairs. When the COVID-19 pandemic ended, tourism around the world has changed. The approach and travel preferences of visitors are now different. Price is no longer the deciding factor, but safety, health and experience are the new focus. Stimulus products need to be innovated in the direction of improving quality and added value, such as not reducing prices but giving away meals and gifts to visitors. Along with green tourism, developing high-quality products is the direction to elevate Vietnam's tourism, attracting high-paying visitors, instead of being labeled a cheap destination.

Vietnam tourism can increase its value very quickly if we have more green services. Therefore, Mr. Vu The Binh believes that the tourism industry and businesses, tourist destinations need to make a green transition as quickly as possible so that Vietnam can soon have a green label, thereby proving that Vietnam's service quality is on par with the world.

Thuy Duong

Source: https://baophapluat.vn/phat-trien-diem-den-xanh-nang-tam-du-lich-viet-nam-post543436.html