"Inter Miami officially launched and used an outfit called Euforia, in the style of the Argentina national team and Barcelona club, but with vertical stripes in dark and light pink. This is a tribute to Messi, who has changed almost the entire history of this team since joining in July 2023," said AS (Spain).
Messi has changed almost the entire history of Inter Miami Club
"Inter Miami's home kit launch ahead of the 2025 season is unprecedented in MLS (major league soccer), where most clubs typically use the same kit for at least two consecutive seasons. This year, Inter Miami's new kit launch means their shirt sales have increased significantly.
Inter Miami will use this new shirt for the 2025 and 2026 seasons, which are also a turning point, as this year they will participate in major tournaments including the FIFA Club World Cup, CONCACAF Champions Cup and Leagues Cup. Meanwhile, from the beginning of 2026, the team, whose president and co-owner David Beckham is, will also move to a new stadium called Miami Freedom Park, "world-class", "most modern", and start a "new chapter in the history" of the club, AS emphasized.
Since Messi joined Inter Miami, the club's jerseys have become the best-selling items in the US. Among them, shirts with Messi's name and number 10 are also the best-selling items in the world. Revenue from jersey sales has helped Inter Miami continuously increase revenue in 2023, 2024 and is expected to increase to over $250 million in 2025.
Inter Miami's 2025 home jersey will be available to fans starting February 13 at stores around the team's current Chase Stadium, as well as online at MLSstore.com.
The club announced a 10% discount for fans who buy season tickets and register early. The number of people registering to buy Inter Miami's new jersey is extremely large, according to AS , because in addition, fans also have the opportunity to meet the stars of the first team, strikers Fafa Picault and Benjamin Cremaschi.
Messi is also expected to participate in several events related to Inter Miami's shirt sales program, causing a stir among American fans.
Messi helps Inter Miami's pink shirt become a bestseller
Messi Effect, MLS Aims to Compete with NFL
Major League Soccer (MLS) has announced new broadcast changes for its 30th season, aiming to compete with the NFL, which is currently the number one league in the country.
Accordingly, MLS will add new commentary programs on the Apple TV channel, diversify languages, and open the "Sunday Night Soccer" program broadcast in Spanish, with the participation of former top players.
In particular, platforms on Android devices will also be able to view MLS broadcasts, to expand coverage to all types of fans of the tournament, AS said.
"The 2025 MLS season will see matches broadcast to more than 100 countries around the world. Fans will also have access to individual club coverage and in-depth analysis of team performance, as well as exclusive content, Leagues Cups and more," AS noted.
"One of the goals of MLS is to create an increasingly greater influence through the Messi effect. From there, it will compete with the NFL, which is currently the number 1 sport in America.
One of the factors that makes MLS believe they will catch up with the NFL is the recent event of Messi attending the NFL Super Bowl final, with the image of this famous player coming to the field (posted by the NFL account on social network X) attracting more than 1 million likes, while the photo of the champion team, the Philadelphia Eagles, only had 610,000 likes.
This proves that Messi's appeal to the American public is increasingly great and affects many other sports," AS newspaper expressed.
Source: https://thanhnien.vn/ly-do-clb-cua-messi-lien-tiep-ra-mat-ao-dau-moi-mls-canh-tranh-nfl-185250213110342271.htm
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