Creating prosperity value for customers
Airing since late August, the program "Our Song - Our Song Vietnam" has been well received by Vietnamese audiences since its first episode.
VPBank is the official sponsor of the program "Our Song - Our Song Vietnam".
"Our Song - Our Song Vietnam" brings together artists who are the generations that have passed on the passion in Vietnamese music such as Thanh Lam, Thu Minh, Quang Linh, Thanh Ha, Ngoc Anh, Hoang Hai, Luong Bich Huu, Mai Tien Dung. Accompanying the senior artists are the successors of V-pop such as: Orange, Vu Thao My, LyLy, Pham Anh Duy, Phan Duy Anh, Duong Edward, Lam Bao Ngoc and OgeNus.
According to the rules of the game, 8 artists from the older generation will combine with 8 artists from the younger generation to form 8 pairs to perform together. After 6 nights of performances, the program will select 3 teams with the highest number of votes to enter the final gala night.
"Our Song - Our Song Vietnam" brings the audience beautiful, sublime and emotional musical experiences.
Coming to "Our Song Vietnam", the audience enjoyed professional performances by multi-generational artists. The beautiful, powerful voices of senior artists gave the young artists the energy to perform the "hits" of the past with new creativity. From there, the artists brought the audience moments of sublimation, satisfying the eyes and ears.
"Our Song" is produced by Dong Tay Promotion. Director Duong Mai Viet Anh designed the stage with eye-catching details. Music director Khac Hung breathed new life into the captivating and surprising "hits". Stylist Nam Phung created a fashion collection to create impressive looks for the artists. The official MC of the show is Tran Thanh, he is not only the host, but also the storyteller, connecting generations after the sublime performances on the "Our Song" stage.
Contributing to bringing "Our Song" closer to Vietnamese audiences is the main sponsor - Vietnam Prosperity Joint Stock Commercial Bank - VPBank.
"VPBank chose to accompany "Our Songs" with the desire to help Vietnamese music lovers enjoy immortal melodies, meet their idols in familiar love songs but with new and attractive arrangements. Through "Our Songs", VPBank wishes to connect and bring customers access to many services and payment card products designed according to the portrait of each generation, contributing to increasing the prosperous financial value for each individual", VPBank representative shared.
Connecting customers with card products for all generations
"Our Song" extends the series of cultural and artistic events that VPBank has sponsored, aiming to arouse beautiful emotions, connect people, and spread humane and happy values in the community.
The collaboration between VPBank and Dong Tay Promotion through the program "Our Song" has created a connection between the audience and the bank's brand. Although in two different fields, VPBank and Dong Tay Promotion found common ground, both placing creativity, seriously creating products and taking the satisfaction of the audience and customers as a measure of quality.
The program "Our Songs" is a meaningful spiritual gift for music lovers of all ages, from 18-50 years old.
VPBank's outstanding card lines.
VPBank is a top bank in the industry in terms of retail sales and a pioneer in diversifying financial payment solutions suitable for all generations, especially credit cards and payment cards.
The bank is currently the market leader with a multi-purpose card line, meeting the needs of all segments. For the high-end customer segment from 45-55 years old, Mastercard diamond world and Diamond world lady cards bring high-class experiences with exclusive offers and a series of benefits in shopping and dining.
For the Millennials segment from 30 to 45 years old, VPBank offers many card lines such as StepUp credit card with diverse designs for online spending; 2-in-1 Flex card, helping customers flexibly choose spending sources from credit limit or payment account, flexibly choose preferential product lines and accumulate points up to 15% of spending.
VPBank prime card stands out with its bold Vietnamese design based on the landscapes of the three regions of North, Central and South. At the same time, the card offers unlimited cashback...
For the young generation of customers, VPBank JCB Z card is built with a 10% cashback incentive in industries related to young people's consumption behavior: dining, entertainment, sports, and transportation.
With the position of the leading bank in Vietnam, VPBank is striving to become an international-class bank, continuing to create a unique mark. VPBank also constantly strives to become a companion, bringing cultural and artistic products, multi-generational cards with many different privileges for customers and the community.
Source: https://dantri.com.vn/giai-tri/bai-hat-cua-chung-ta-va-diem-cham-cam-xuc-thuong-hieu-vpbank-20240917140136139.htm
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