Start-up companion with Dai Loc women

Honoring 8 typical start-up models of Dai Loc district at the forum "Women in charge". Photo: HOANG LIEN

Startup stories, ways to start a business, promote and market products to large markets as well as support mechanisms and policies of the State... are issues of interest at the forum.

Struggling with starting a business

Starting a business has never been easy; some people succeed, some fail. There are products that are very good but cannot reach consumers. There are also popular products, made from materials available in life but have high consumption, opening up export directions...

The problem is that it is very difficult for entities to develop criteria and products that meet the prescribed standards, which is time-consuming and costly. Many start-up entities said that they need investment resources but have difficulty accessing the mechanisms and policies of the State and other organizations. There are OCOP products that are recognized as 3 stars, 4 stars, but the entities are still confused about the output...

Some people say that local OCOP products have difficulty accessing the market, even at home, and many people do not know what OCOP is.

After being recognized as OCOP, enterprises must both swim on their own and carry many OCOP standards and regulations. Some entities shared that in order for OCOP products to become more widely known and gain a foothold in the market, the district's professional agencies need to have measures to support...

Inspiring startups

Participating in the forum, women of Dai Loc district interacted and discussed with district leaders, the district Women's Union, relevant departments, and successful start-up entrepreneurs such as Ms. Nguyen Thi Hong Van (Hong Van Agricultural Product Development Cooperative, Dai Loc), Ms. Huynh Thi Thu Thuy (Ba Ba Hoi Agricultural Product Processing Cooperative, Tam Ky City). Difficulties, problems, and recommendations of district women's union officials and members were answered specifically and promptly by the speakers.

Speakers discussed with start-up owners and women's union members of Dai Loc district. Photo: HOANG LIEN

The story of entrepreneurship and the entrepreneurship movement have really spread strongly to the community, to cadres and women's union members throughout the district, but among the successful entrepreneurs, there are still countless subjects struggling and alone on the entrepreneurial journey, for many different reasons.

To reach a large market requires products to be of good quality, safe, and affordable. The owner must have resources, a good marketing strategy, and good product marketing, among other factors.

For example, with just the familiar and familiar banh chung, nothing new, but the subject of "Banh chung Ba Ba Hoi" has brought the product to the community, and it has been welcomed by domestic and foreign markets.

According to Ms. Huynh Thi Thu Thuy, the facility has exported the first batches to the US with the door to exporting abroad wide open. “Ba Ba Hoi Banh Chung is produced to ensure food hygiene and safety, has clear labels, brands, origins, beautiful designs, and the ability to dominate the market and a large customer base.

The product is affordable, suitable for customers to use daily at parties, give as gifts to relatives, friends, partners, etc. The product has been exported to the US since 2023, and has entered the chain stores of large domestic corporations" - Ms. Thuy shared.

With the lemon juice and lime juice products of Hong Van Agricultural Product Development Cooperative, the raw materials are familiar in daily life. However, the owner Nguyen Thi Hong Van has cleverly turned ordinary, even quite cheap raw materials into competitive products with large sales.

Not only consumed in the district, in supermarkets, Hong Van lemon juice and kumquat juice have been officially exported according to orders to Laos in 2023. The subject constantly develops products, links to product consumption, searches for markets, and develops diverse product lines.

It can be seen that, with the same startup journey, the same starting point, each person has a different destination. Besides the above factors, it can be said that it is the ability to manage and develop products, the ability to access the market, as well as the opportunities of the subject and the product...

Lessons about the entrepreneurial journey, the entrepreneurial stories of Nguyen Thi Hong Van, Huynh Thi Thu Thuy... have spread, sown seeds of belief and hope in the entrepreneurial journey of women in Dai Loc in particular, Quang Nam in general.

Source: https://baoquangnam.vn/dong-hanh-khoi-nghiep-voi-phu-nu-dai-loc-3142376.html