According to Decluttr, an online service where users can resell old tech products for refurbishment, interest in retro-styled technology is on the rise among young people, in this case foldable phones.
Popularized in the early 2000s, clamshell phones were fashionable thanks to their compact design, a fraction of the size of the chunky “brick” phones of a few years earlier. But flip phones weren’t ideal for texting because of their tiny screens and T9 keyboards.
Foldable phones will be the shopping trend of young users
Since the iPhone debuted in 2007, smartphones have adopted what can be described as a boring bar design. For years, rectangular touchscreens have been the standard for mobile phones, but a new report shows that online searches for flip phones have increased 15,369% in the past year among Gen Z and Millennials.
But it's not just flip phones in general that are attracting the attention of the younger generation. Google searches for "Motorola Razr flip" have increased by 241% in the past 12 months. Searches for Oppo's flip phone have also increased by 511%.
Liam Howley, marketing director at Decluttr, says that young people can be a little nostalgic for a time when technology was simpler. He says nostalgia is powerful, and many current consumers simply want a product that looks different from what’s popular today.
Foldable phone sales in 2023 are up nearly 44% from last year. The same report predicts more than 54 million devices will be sold in 2027, up 382% from 14.2 million in 2022.
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