This is a program responding to the 2025 tourism stimulus program of the National Tourism Administration with the theme "Vietnam - Go to love", with many new products, especially attractive service packages, preferential prices to increase experiences for domestic and foreign tourists, including international tourists returning to Da Nang.
The program is accompanied by Danang International Terminal Operation Joint Stock Company, Danang Tourism Association and localities, Sungroup Corporation, Railway Transport Joint Stock Company, accommodation service businesses, shows, travel agencies, tourist attractions, food services, shopping, transportation, etc.
The program will last throughout 2025, focusing on 3 main times: the occasion to celebrate the 50th anniversary of the liberation of Da Nang City (applied from March 15 to April 15), celebrate National Day September 2 (from August 30 to October 31), welcome Christmas - welcome New Year 2026 (from December 1 to January 1, 2026).
The city offers free admission to the Marble Mountains, Cham Sculpture Museum, and Fine Arts Museum on major holidays; free admission to the Da Nang Museum (new).
Danang Downtown organizes many programs to attract tourists in 2025
PHOTO: KIM LIEN
In 2025, Da Nang City will have more than 20 festivals such as the International Fireworks Festival, flower car - flower boat parade, traditional boat racing, water sports performances, paragliding, hot air balloons, Quan The Am Festival, Da Nang Food Tour Festival, Asian Golf Tourism Convention, Asian Film Festival, sea tourism season, Da Nang Enjoy Festival, Vietnam - ASEAN Festival, Vietnam - Japan Festival, Vietnam - Korea Festival, Christmas - New Year Festival Da Nang 2026...
In particular, nearly 200 tourism service businesses have given away more than 30,000 gift vouchers with free or 20-50% discounts at tourist attractions, shows, accommodation facilities, transportation services, and food...
The shows along the Han River in 2025 continue to be renewed.
PHOTO: KIM LIEN
For example, Sun Group applies entrance tickets to Sun World Ba Na Hills tourist area for people in the Central Highlands provinces and cities to only 350,000 VND/person (nearly 50% reduction), Da Nang Downtown applies game tickets of 125,000 VND/person from March 10 to April 15.
Combo packages of 2 nights at 3-5 star hotels and Ba Na cable car tickets from 990,000 - 1.79 million VND/person with free show tickets, combo packages of 2 nights at 3-5 star hotels and Danang Downtown experience tickets from 799,000 - 1.49 million VND/person.
Commitment to service quality control
Tourists can also experience Da Nang cuisine with a culinary passport with a 10% discount on brands in the 43Town chain, giving away 30,000 culinary passports to tourists.
Nighttime entertainment activities also include Bach Dang walking street, An Thuong tourist street, Han River cruise, and art shows with prices starting at VND499,000/person.
Bach Dang Street area continuously organizes festivals to serve tourists.
PHOTO: NGUYEN TU
Tourists who book Da Nang tour combos through travel agencies and OTA Traveloka will receive more than 20,000 free vouchers and discounts from 20 - 50% on accommodation, entertainment, tourist attractions, cuisine, shows, and discounts on SM Green taxis when traveling within Da Nang city.
For international visitors returning to Da Nang City, they will receive more than 12,000 free vouchers and discounts of 20 - 50% on services.
According to Ms. Truong Thi Hong Hanh, Director of the Department of Tourism of Da Nang City, along with incentives, the Department of Tourism coordinates with associations, unions, and units participating in the program to control and ensure service quality, improve the effectiveness of the stimulus program, and contribute to strengthening the brand of Da Nang as a safe, attractive, and hospitable destination.
The stimulus program is part of Da Nang City's plan to welcome 11.9 million visitors, including 4.8 million international visitors, with revenue from accommodation, food and beverage, and travel reaching more than 36,000 billion VND.
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