Accordingly, financial service solutions such as easy account opening at supermarket chains, WinMart/WinMart+/WiN stores (under WinCommerce), fully meeting the needs of depositing, withdrawing money and diversifying payment methods for customers with a wide network across Vietnam... will be the guiding principle for the bank's strategic operations. This is a key goal in 2025 of Techcombank, realized by strengthening cooperation with strategic partners to bring a complete value chain to customers.
WinCommerce is currently the largest modern retail chain in Vietnam in terms of scale with nearly 4,000 supermarkets and WinMart/WinMart+/WiN stores covering both urban and rural areas. Masan Group's retail platform constantly applies new initiatives to bring added value to consumers.
WinCommerce's increased cooperation with Techcombank is the next step for the business to realize its "Point of Life" strategy. Accordingly, with the slogan "WiN is all you need", WinCommerce wishes to bring an experience ecosystem to serve 100 million Vietnamese consumers from daily essential needs to financial products and services.
The cooperation between Techcombank and Wincommerce brings comprehensive financial - retail solutions to customers.
In fact, over the past 2 years, Techcombank and Masan Group have been cooperating, becoming an extended arm to help customers fully experience the convenience of the financial - retail value chain. Customers with diverse shopping needs from basic daily necessities to lifestyle products and services at the WinMart/WinMart+/WiN supermarket/store chain will easily access financial touch points as well as the most optimal products and services from Techcombank.
Understanding customers' needs for banking services and bringing the most convenient experiences to each region, from January, Techcombank and WinCommerce have cooperated to deploy a payment agent model, focusing on key points of sale in the three provinces of Bac Ninh, Bac Giang and Can Tho. Initially cooperating with 45 stores and supermarkets in the retail chain of WinCommerce converted into Techcombank's payment agents, this model promises to bring outstanding benefits to customers.
The role of financial inclusion is becoming increasingly important in the current context to ensure that all people and businesses can access appropriate financial resources and solutions.
With the banking agent model initiative expected to be deployed throughout the point-of-sale system spanning from urban to rural areas, Techcombank and WinCommerce expect to not only solve the problem of financial access but also become an important driving force in the digital transformation journey, promoting sustainable economic development, contributing to bringing Vietnam further in the process of integration and development.
Previously, right after the Lunar New Year of At Ty 2025, the two sides coordinated and implemented many detailed activities from services, sales... to technology so that the WinCommerce retail chain would soon become a payment agent of Techcombank.
Source: https://dantri.com.vn/kinh-doanh/techcombank-nang-tam-hop-tac-cung-wincommerce-20250219110751013.htm
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