The perfect combination of two famous brands In business, cooperation is not only a strategy but also a passion to create common values. In that spirit, DOJI Group - Top 5 largest private enterprises in Vietnam and Accor Group - the leading name in the field of hotel management have cooperated to create a "common value" called Sofitel Diamond Crown Hai Phong, successfully bringing the world's leading prestigious hotel brand to the Port City. Not only bringing high-class projects, changing the face of the city and raising the living standards of the people, DOJI Group also wants to contribute to putting Hai Phong on the map of high-end tourism. And Sofitel is the ideal partner to achieve this goal. 
Source: https://doji.vn/sofitel-diamond-crown-hai-phong-dau-an-dang-cap-quoc-te-giua-trung-tam-pho-cang/DOJI Group and Accor Group signed the Management Contract of Sofitel Diamond Crown Hai Phong Hotel on November 15, 2024.
Sofitel - a brand of Accor Group was born in France in 1964 and appeared in Vietnam in 1992. Over the years, Sofitel is now present in more than 40 countries and has affirmed its position as a leading brand in the world. The Sofitel branded hotel chain always impresses with its luxury and modernity, blending the quintessence of French culture with local identity. To maintain its reputation and product quality, before joining hands with a partner, Sofitel always carefully considers the selection of projects with strict standards related to design, construction, interior, services, etc. Meanwhile, DOJI Group - Top 5 largest private enterprises in Vietnam is also always looking for partners with experience and reputation in the market, while also requiring harmony in vision and core values. “Cooperating with Accor is an important step in the development strategy of the hotel service business of DOJI Group, with the goal of bringing the most luxurious and classy resort products, creating momentum for sustainable economic and tourism development in the localities where our projects are located. With the companionship of Accor, we believe that Sofitel Diamond Crown Hai Phong will not only be a unique destination in terms of architecture but also stand out with its international-class accommodation and resort experiences while still bearing the imprint of local culture, thereby contributing positively to the development of the tourism and hotel industry in Hai Phong.” , shared a representative of DOJI Group. The handshake between two famous brands has brought a new standard of class and experience to visitors to Hai Phong with the appearance of Sofitel Diamond Crown Hai Phong. Sofitel has just opened its third hotel in Vietnam, promising to create a boom in the tourism and resort sector in the Port City. Sofitel Diamond Crown Hai Phong is a pioneer in bringing high-class accommodation experiences to the Port City . Located in a prime location on the busiest intersection in Hai Phong City, Sofitel Diamond Crown Hai Phong is part of the Diamond Crown Hai Phong complex, including a 45-storey hotel tower and a 39-storey luxury apartment tower designed by the Top 31 world-famous architects Massimo Mercurio. With its unique Diagrid architecture, the project was honored as “The most iconic luxury apartment and hotel tower project in Vietnam” at the DOT Property Awards 2021 and was honored to receive the Green Building certificate - LEED Residential from the US Green Building Council in 2022. At 186m high, Sofitel Diamond Crown Hai Phong is currently the tallest tower in Hai Phong to date, with 231 hotel rooms and 180 serviced apartments, promising to become an architectural highlight of the Port city.Sofitel Diamond Crown Hai Phong creates a new classy mark in the center of the Port City
With professional operating experience from Accor, Sofitel Diamond Crown Hai Phong will bring customers world-class services, from luxurious rooms, classy sky bar with impressive views, to restaurants and bars serving exquisite dishes, combining French cuisine with typical Vietnamese flavors. In addition, the hotel also provides high-class facilities such as spa, gym, golf course, modern conference center and other high-class services and facilities. Representative of Accor Group, Mr. Xavier Grange - General Director of Global Business Development of Sofitel, MGallery and Emblems shared at the signing ceremony: “The connection between Vietnam and France has ancient origins. The two countries have shared a rich heritage from art, literature, cuisine to architecture. Therefore, Sofitel Diamond Crown Hai Phong will be a project that allows us to continue connecting the connection in new ways. We will strive to combine the vibrancy of France with the unique charm of each destination. With this project, we hope to highlight the rich Vietnamese heritage and the deep cultural pride of Hai Phong. Together, we are not just building a hotel, we are writing a new chapter in the development of Sofitel – a chapter celebrating the connection between France and Vietnam.”After Hanoi and Ho Chi Minh City, Hai Phong becomes the next destination with the presence of the famous hotel brand Sofitel.
From now on, Hai Phong will not only be known as a city with a bustling port, developed industrial zones, and unique cultural heritages, but also become an attractive destination with international-class tourism and accommodation experiences.
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