Will livestream sales at the Young Entrepreneurs Exhibition in Quang Ninh

All 150+ booths participating in the Vietnam Young Entrepreneurs Trade & Investment Promotion Exhibition in Quang Ninh will have their products introduced through digital platforms, on multiple e-commerce channels at the same time.

Sharing with Dau Tu Newspaper reporters, Mr. Khuc Dinh Phuong, Permanent Vice President of the Quang Ninh Province Young Entrepreneurs Association , Head of the Organizing Committee of the Vietnam Young Entrepreneurs Trade & Investment Promotion Exhibition in Quang Ninh, has high expectations for the online sales sessions (livestream) that will take place during the 2 days of the Exhibition, April 14-15.

Mr. Khuc Dinh Phuong, Permanent Vice President of Quang Ninh Province Young Entrepreneurs Association

Sir, information about the Vietnam Young Entrepreneurs Trade & Investment Promotion Exhibition in Quang Ninh is spreading among the young entrepreneur community. What is different about this Exhibition compared to other exhibition activities organized by the Quang Ninh Young Entrepreneurs Association?

This is the first time that Quang Ninh Entrepreneurs Association has organized an exhibition and trade promotion event with the participation of business representatives from 63 provinces and cities. And for the first time, 100% of the booths participating in the exhibition will introduce their products through a digital platform, on many e-commerce channels at the same time (livestream). We are preparing very carefully with a professional team, experienced in selling via livestream.

We hope that trade promotion and investment attraction will no longer be limited to any platform. We will communicate directly (offline) as in the past and at the same time, expand the unlimited access space through digital platforms (online), apply information technology, and make the most of the achievements of the 4.0 revolution.

This activity will take place on both days of the Exhibition. We believe that it will bring a colorful and emotional exhibition to the young business community.

Moreover, the Exhibition takes place in a Series of events, including many activities, including the 2024 Private Economic Development Conference with the participation of many representatives of many ministries, branches, localities, and economic experts. We also want to send a message about the dynamism and constant creativity of young entrepreneurs.

Which industries will be present at the Exhibition? Coming to the Exhibition, what will businesses need to prepare to take advantage of the unlimited space that the Quang Ninh Young Entrepreneurs Association is establishing?

This event is not limited to any industry, because e-commerce is unlimited.

To be able to sell products immediately, participating businesses must have complete legal documents for the products and services being exhibited; prepare display products and appropriate introduction staff.

Other elements serving the introduction, promotion, trade and investment promotion will be fully supported by the Organizing Committee.

With a scale of more than 150 booths of the Exhibition, to ensure 100% of booths introduce products and connect trade via digital platforms, is there any difficulty or complexity in the preparation, sir?

The advantage is that we have the maximum support and facilitation from the People's Committee of Quang Ninh province. From directing the Department of Planning and Investment to take the lead in providing guidance, to guiding the organization and logistics stages to ensure progress, but still in accordance with legal procedures. In addition, the People's Committee of the province also supports the venue and accompanying facilities. These are very important contents to help the series of events be organized in a neat, serious manner and worthy of being a national-scale event.

Currently, the Quang Ninh Entrepreneurs Association is guided by departments, branches and sectors on all necessary procedures to ensure that the event series takes place in accordance with regulations. Stable Internet connection is an issue that the government pays special attention to and supports because for e-commerce and digital commerce, connection is a decisive factor in determining the success of the event series.

The organizers have also prepared a list of suitable media channels, ensuring compliance with community standards to enhance promotional effectiveness.

After the Exhibition, what support activities are there for businesses to promote plans for connection, trade or technology application in business operations?

We will monitor and synthesize the results of the event series to continue to have plans to promote connection and trade activities across the country.

In particular, by monitoring the results of product introduction, trade and investment promotion activities via digital platforms (livestream), we will also be able to evaluate the effectiveness of this method, thereby planning the necessary work to overcome the shortcomings, and on the other hand, take advantage of and develop the positive values it brings.

This is the added value that this Exhibition will bring to us, participating businesses and policy-making agencies in the context that businesses are in great need of support from appropriate mechanisms and policies to promote trade, investment and business.

In particular, we expect that the series of events organized by the Quang Ninh Entrepreneurs Association this time will inspire young entrepreneurs in other localities to respond and spread. The value that digital technology or e-commerce can bring is limitless. Young entrepreneurs will have to be the pioneering generation, daring to think and dare to try to discover those values.

This is an activity in which the Quang Ninh Young Entrepreneurs Association demonstrates the message "Pioneering innovation to create value" that has been identified in its activities.

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