Sharing the same aspiration to put Vietnam on the world animation map, Sconnect and Alpha Animation Studio have joined hands to co-produce the film project Trang Quynh in his childhood . With modern and vivid 3D image design, combined with folk culture research to recreate ancient village scenes, this new version of the famous character in Vietnamese folk culture will be released on multiple platforms: Social networks, television, OTT/IPTV in many countries, it is expected that the theatrical version will also be released to the public by the producer.
Inspired by the character Trang Quynh in Vietnamese folklore and the boy Quynh from the famous comic book series by Writer - Artist Kim Khanh, which was loved by readers nationwide. The image of Mr. Trang and his mockery of the arrogant feudal ruling class of the past have been deeply imprinted in the memories of many generations of Vietnamese people.
The silly Trang Quynh still retains the intelligence and wisdom of the legendary Trang Quynh character, but is creatively and innovatively renewed in the innocent, pure, and mischievous aspects of the "little" Trang Quynh, focusing on entertainment, humanity, education, and the cultural identity of the Vietnamese countryside. Together with a completely new supporting cast, it creates an extremely silly, entertaining, unique, and fun animated world.
Each episode is a humorous, silly story of the boy Quynh and the people around him. With the intelligent, resourceful but also very naive qualities of a mischievous child, Quynh and his friends will help the audience experience a colorful life, very real but equally interesting stories.
Besides the everyday stories, the film also brings familiar legends and myths of the Vietnamese people, interwoven with humorous details combined with action, making Trang Quynh in his childhood not only highly entertaining but also conveying humanistic values.
The project Trang Quynh in his childhood is the result of a thorough research process by Sconnect and Alpha Animation Studio, two companies with outstanding achievements in animation production and distribution in Vietnam. The two businesses have their own strengths but share a common goal and ideal of wanting to bring Vietnamese animation further into the international arena.
Sharing about the development orientation of the Trang Quynh project, Mr. Ta Manh Hoang, Founder - General Director of Sconnect said: “Sconnect has the strength of an ecosystem on fast entertainment platforms, so this is also the first step for us to conquer the audience, then improve the quality of the film to conquer television platforms, and further, conquer the platform for theatrical films. Moreover, in parallel with perfecting the quality of the film, we also carry out activities to develop product ecosystems surrounding the Trang Quynh IP series such as franchised commercial products, games dedicated to the characters in the film.
"We hope that through Trang Quynh in his childhood, we can once again affirm that, with all our love for children, for Vietnamese childhood, with our passion for the profession, with the sense of responsibility of a Vietnamese citizen to preserve the beauty and traditional cultural values. Personally, as well as the collective of artists of Alpha Animation Studio, we hope that the project will develop and create a resonance domestically as well as internationally," shared Mr. Trinh Lam Tung, Director of Alpha Animation Studio.
After the co-production project with Alpha Animation Studio, Sconnect will further strengthen its cooperative relationship with many businesses in the same field, focusing on many advantages to help the domestic animation industry soon have products with full capabilities to stand shoulder to shoulder with the animation powerhouses in the world. Through that, Sconnect wants to fulfill its mission, which is to promote the potential of the Vietnamese animation industry to reach further than the world.
The film marks an important milestone in the cooperation between Sconnect and Alpha Animation Studio. Sconnect is considered a pioneer in the digital content creation industry, especially in the field of animation content production, with the latest production technology such as: 2D, 3D, Stopmotion, Frame by Frame, Live Action. Sconnect has mastered the entire production process and achieved many successes with 13 world-famous animation IPs such as: Wolfoo, Tiny Clay Mixer, Fairy Tales and many other outstanding projects.
Alpha Animation Studio has a team of experienced staff in the field of 3D animation production, with products invested in both intellectual content, artistic value and financial resources. In particular, Alpha Animation Studio is led by Director - Artist, Producer Trinh Lam Tung. With more than 20 years of experience in the animation production industry, Director Trinh Lam Tung has won many prestigious awards such as: Best Director of the 20th National Film Festival, Silver Lotus Award, Golden Kite Award, Silver Kite Award and Second Prize of the Green Screen Short Film Competition along with many other prestigious film awards.
Among them are typical works such as: The Bigger The Smaller, Under the Water Pavilion, A Desertion or the series The Flying Snail which are shown annually at the National Cinema on the occasion of Children's Day. In particular, the 3D animated film: Dai Hanh Hoang De was honored to be selected to be shown at the national cinema system on the occasion of National Day, September 2, 2022.
The cooperation between two producers Sconnect and Alpha Animation Studio in the project Trang Quynh in his childhood will be an important "push" to promote the development of 3D animation products, not only aiming to serve domestic audiences, the two co-producers aim to introduce more Vietnamese folk culture to the international audience.
Nhu Phong
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