Cheap but "quality"
On the morning of April 13, despite the humid weather and drizzle, many tourists still flocked to the Vietnam-Soviet Friendship Cultural Palace (Hoan Kiem District, Hanoi) to look for attractive tourism products.
Customers brave the rain to "hunt" for cheap tours at VITM
Ms. Chau Giang (residing in Bach Dang Ward, Hai Ba Trung District, Hanoi) said that, except for the 2 years of the epidemic, every year she and her friends go to VITM to buy tours and plane tickets.
"After the pandemic, businesses launched many tour products from both domestic and foreign countries. Although this year's prices are not as preferential as previous years, in my opinion, they are still much cheaper than usual. My family booked a trip to Thailand at the end of May, with a price of 5.9 million VND/person, saving 2.3 million VND/person (28% discount)," Ms. Giang said excitedly.
Coming to the fair for the first time, Mr. Tran Van Thanh and his wife (residing in Ha Dong District, Hanoi) wanted to find a domestic tour suitable for the elderly. Mr. Thanh shared: "Our country's landscape is very beautiful, foreigners still want to come here, as Vietnamese people, we must first support Vietnamese tourism, spend Vietnamese money, and stimulate consumption. We have worked and saved all our lives, now that our children are grown up, we have time to rest and travel here and there."
According to the VITM Organizing Committee, there are about 10,000 tours, tourism products to stimulate demand, discounts, and new tourism products introduced. Among them, there are many international tours to Korea, Europe, America... with discounts of 20 - 30%.
For example, the Korea tour is reduced by 3 - 5 million VND, down to 13.9 million VND/person; the France - Italy - Switzerland tour is reduced by 5 million VND, down to 71.9 million VND/person; the Germany - France - Belgium - Netherlands tour is reduced by 5 million VND, down to 53.9 million VND/person; the Brazil - Argentina tour (11 days) is reduced by 8 million VND, down to 151.9 million VND/person; the Australia tour is reduced by 3 million VND, down to 51.9 million VND/person; the India tour (6 days) is reduced by 3 million VND, down to 14.9 million VND/person...
Bringing domestic and international summer tour products with the theme "Quality Travel", Mr. Nguyen Ngoc An, Deputy General Director of Vietluxtour Travel, said: "Customers registering for tours at the booth will receive discounts of 1 - 1.5 million VND for domestic tours and 2 - 3 million VND for international tours. In particular, this summer's international travel products are all new routes, preferential services from cooperation programs, tourism stimulus between tourism promotion agencies of countries and Vietluxtour".
Group travel is gradually becoming a popular trend among tourists. Mr. Nguyen Cong Hoan, General Director of Flamingo Redtours Tourism Joint Stock Company, said that with the criteria "Travel as a couple x 2 promotions", Flamingo Redtours applies a promotional policy when registering for a group tour: China, Southeast Asia, Northeast Asia tours are discounted up to 2.5 million VND/group of 5 guests; Europe, Australia, America, long-distance tours are discounted up to 40 million VND/group of 5 guests; especially, an additional discount of up to 10% when tourists pay via Vnpay.
"Previously, the products at the fair were mainly promotional tours in cooperation with airlines. This year, airlines do not have many incentives for travel companies. Therefore, we have added promotional forms, which are the support of payment gateways and gifts from tourism promotion agencies of various countries," said Mr. Hoan.
According to Mr. Bui Thanh Tu, Marketing Director of Bestprice Travel Company, this year's tour prices are 10-30% higher than previous years due to inflation and increased airfares. However, the company still offers hundreds of discounted tours. In particular, during the "golden hour", tourists have the opportunity to win a 0 VND tour to Korea, Thailand and domestic tours to many places such as Ha Long cruise (Quang Ninh), Ha Giang, Phu Quoc (Kien Giang) ...
Tourism has recovered
According to Mr. Bui Thanh Tu, although the weather was not favorable, the situation on the first day of VITM was very positive, many customers "paid" to buy tours right away. This is also a sign that tourism has gradually recovered, and it is expected that in the last 3 days of the week, there will be more visitors.
With the return of all international tours, Mr. Nguyen Cong Hoan affirmed that tourism has fully recovered. "In addition to traditional tours, we also focus on introducing a series of new products that are expected to take the throne in 2023, with diverse itineraries from road to air; rich and novel experiences... Discounts are no longer the top attractive factor, but more importantly, products with depth and high personalization. We want to bring sublime journeys full of emotions to tourists," Mr. Hoan expressed.
Assessing the recovery and development of Vietnamese tourism after more than 1 year of reopening, Minister of Culture, Sports and Tourism Nguyen Van Hung said that the ministry has actively coordinated with central ministries, branches and localities to focus on restructuring the market; synchronously organizing tourism development conferences, tourism development linkage programs, cultural - tourism weeks, promoting promotion and advertising activities in a focused and key direction...
The activities aim to create overall strength, join hands to build "Unique products - professional services - convenient and simple procedures - competitive prices - clean and beautiful environment - safe, civilized and friendly destinations"; enhance the competitiveness of Vietnam tourism associated with green and sustainable development and taking the experience of tourists as the center.
VITM - Hanoi is held annually in April under the auspices of the Vietnam Tourism Association and the Ministry of Culture, Sports and Tourism. This year, the fair will take place from April 13 to 16, with the theme "Cultural Tourism", aiming to guide tourism businesses to invest in building new tourism products based on exploiting traditional cultural values and cultural heritages of Vietnam.
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