The sound of "Cheers" is heard everywhere.

Tet is one of the most special holidays of the Vietnamese people. Each province has its own beauty and characteristics in the culture of celebrating Tet: from the dewy peach blossoms or the steaming pot of rice soup in the North, to the fragrant sticky rice cakes on the dinner tray in the South.

Nowadays, no matter where you are, from the North to the South, in the city or in the countryside, the sound of “Dzo” is like a “common language” symbolizing joy and connection, often present in the first meals of the Vietnamese people on the first day of the year. The sound of “Dzo” is not only used to raise a glass to celebrate a prosperous new year, but also connects members, erases differences and leads to positivity and joy.

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Photo: Saigon Lager Beer

Invitation to 63 provinces and cities to "celebrate Tet together" from Saigon Lager Beer

From that familiar invitation to have a beer, through the approach of Saigon Lager Beer, the word “Let’s go” is a special bridge inviting everyone to celebrate a meaningful Tet together. “That is the time when the spirit of generosity and optimism overcomes all geographical differences to connect 63 provinces and cities of Vietnam”, expressed a representative of Saigon Lager Beer.

This year, Saigon Lager Beer has launched a collection of 63 special cans dedicated to the Lunar New Year, promising to delight users with its new packaging. With 2 main colors of red and green, the design of this Saigon Lager beer can set is meticulously crafted, creatively recreating the Tet atmosphere of all regions across the country. By raising the beer can with the name of their province with a sincere "Cheers", users together open up the spirit of "a common Tet" that Saigon Lager Beer wants to spread.

The message of “opening a Tet together” is also vividly recreated through the theme video. In particular, with the participation of Ninh Tito, Orange, Khanh Van and Phat La, the video not only depicts Tet scenes bearing the imprint of the three regions but also invites everyone to shout “Dzo”, erasing the differences of generations and cultures to celebrate Tet together.

On the eve of Lunar New Year, Saigon Lager Beer also promises to bring many surprises to users. Through a series of unique offline and online activities, Saigon Beer is inviting everyone from all over the country to welcome a truly explosive Tet. Among them, we can mention the event "63 Opens 1 Tet" which brings a unique experience, connecting the cultures of each region. Or a new game through the Zalo application to create an interesting interactive space, allowing users to explore Tet culture in a new way. In addition, there are also attractive promotions waiting, making this Tet more special than ever.

With just over a month left until the most important Tet holiday of the year for Vietnamese people, Saigon Lager Beer's invitation to celebrate a common Tet is still being widely spread every day through many practical activities.

“Originally a familiar phrase present in family meals and gatherings across 63 provinces and cities, now “Let’s go” with Saigon Lager Beer carries the empathy to bring people closer together, shortening all distances. Wherever you are, in the Tet atmosphere, “Let’s go” is a common language that erases differences and becomes an invitation for everyone to open a satisfactory and complete Tet”, added a representative of Saigon Lager Beer.

Phuong Dung