Welcoming and serving more than 1.5 million visitors, with total revenue reaching over 3.8 trillion VND in just 5 days of the holiday (from April 27 to May 1), Thanh Hoa rose to the top of the country in terms of tourism revenue during the April 30 and May 1 holidays. According to the assessment of a number of large domestic travel businesses, these numbers are completely convincing and were predicted in advance.
Sam Son coastal tourist urban area leads the number of visitors in the province during the April 30 and May 1 holidays.
According to information released by the Vietnam National Administration of Tourism, Thanh Hoa leads the country in the number of tourists during the April 30 - May 1 holiday with 1.52 million visitors, an increase of 27.2% over the same period in 2023; total revenue from tourists reached about VND 3,805 billion, an increase of 32.8% over the same period in 2023.
The next positions are Ho Chi Minh City with 3,235 billion VND; Hanoi with 2,500 billion VND; Quang Ninh with 2,210 billion VND; Nghe An with 1,700 billion VND; Da Nang with 1,336 billion VND; Khanh Hoa with 1,306 billion VND.
Flamingo Ibiza Hai Tien (Hoang Hoa) - A new and attractive destination for Thanh tourism.
With a huge number of visitors and revenue, leading the country during the holiday, from the perspective of travel agencies, most units believe that Thanh Hoa welcoming a large number of visitors is understandable and has been predicted in advance. In particular, some objective reasons pointed out by travel agencies are: the holiday lasts 5 days; hot weather, favorable for sea tourism - which is a strong tourism product of Thanh Hoa province. In particular, since the beginning of the year, airfares have increased, so Thanh Hoa is a suitable choice in terms of route and time for the market of visitors from the Northwest, Northeast, Red River Delta and Central provinces.
Since the beginning of the year, airfares on domestic routes have increased sharply, especially during the April 30 and May 1 holidays. Therefore, the number of group and individual guests booking services in Thanh Hoa before the holidays has increased sharply, many accommodation facilities and resorts in the province have been fully booked since mid-April. Therefore, the "sudden" increase in the number of visitors to Thanh Hoa during the recent holidays is understandable. If you go to some other tourist destinations such as Ho Chi Minh City, Phu Quoc, Da Nang, Nha Trang... with a cost of 10 million VND/person, you can only afford airfare and travel expenses. Meanwhile, Thanh Hoa owns the most beautiful beach in the North, plus a variety of tourism products, with a cost of about 10 million VND/person, visitors have many options for 3-5 star services at Sam Son Beach Tourism Urban Area or any tourist area or destination in the province.
Vu Van Binh
Head of Travel Association, Thanh Hoa Province Tourism Association
Tourists experience kayaking at Anh Phat Hotels & Resorts (Nghi Son town).
Regarding tourists, some opinions say that, compared to neighboring provinces, Thanh Hoa is a locality with many "green" and safe destinations, with diverse types of tourism and experiences at reasonable prices. In particular, some new tourism products have been put into operation in the past 2 years, such as: Sea square and festival landscape axis of Sam Son city, walking street, night market, street art performances (Sam Son city); Nghi Son - Me island tour, thrilling games (Nghi Son town); Hai Tien - Ne island tour, paragliding (Hoang Hoa); experiential tourism in Thanh Hoa city, Yen Dinh, Quang Xuong, Nhu Thanh districts... are loved by many tourists.
Thanh Hoa tourism is very attractive, safe and has many beautiful beaches. In particular, each destination always has innovation in products and quality every year. Coming to Hai Tien Marine Ecotourism Area during the April 30 and May 1 holidays, I and everyone also planned to move to some other tourist areas of Thanh Hoa province to participate in games and experiences such as: formula racing, zipline, kayaking, ... and visit some farm tourist attractions. And one of the plus points for Thanh Hoa tourism during the holidays is the very reasonable service prices.
Tourist Tran Ha Linh (Ninh Binh)
Resorts at Pu Luong Community Ecotourism Area (Ba Thuoc) reached 100% room occupancy during the recent April 30 and May 1 holidays.
In fact, to achieve this result, along with objective reasons, is the whole process of efforts and synchronous implementation of solutions by all levels, sectors, localities, businesses and the community. In which, it is necessary to mention the effectiveness of tourism promotion and advertising in recent years, especially the tourism stimulus event and the announcement of cultural, sports and tourism events and activities in 2024 which were implemented very early in Thanh Hoa, Hanoi and Bac Giang from the beginning of the year until now.
This is also the result of improving service quality, innovating State management, bringing trust, building the brand and image of Thanh Hoa tourism as "civilized, friendly and attractive" for tourists.
Of the 1.5 million visitors to Thanh Hoa, there were about 900,000 visitors staying overnight, concentrated in coastal tourist areas, Thanh Hoa City and Pu Luong Community Eco-Tourism Area (Ba Thuoc). Due to the high number of visitors staying during the holiday, total tourism revenue increased, making Thanh Hoa the leading locality in the country in terms of number of visitors and revenue. However, compared with localities nationwide with high revenue during this holiday such as Ho Chi Minh City, Hanoi, Da Nang, Quang Ninh... the average spending per visitor to Thanh Hoa was still only at a fairly good level, about 1.73 million VND/visitor/day for overnight visitors; for day visitors it was about 550,000 VND/visitor. Thus, it can be said that the total tourism revenue of the province is not commensurate with the number of visitors.
Vuong Thi Hai Yen
Deputy Director of Thanh Hoa Department of Culture, Sports and Tourism
Ben En National Park (Nhu Thanh) - An attractive "green" destination for tourists.
Although the number of visitors and revenue ranked first in the country during the recent April 30 and May 1 holidays, the market share of visitors with high spending capacity and long-term stays in Thanh Hoa is still very limited, the rate of visitors traveling during the day is quite high... In the coming time, when Sun Group's entertainment services in Sam Son City and Flamingo Ibiza Hai Tien are put into operation synchronously, combined with a series of attractive cultural, sports and tourism events held in all localities in the province, it will contribute to increasing spending and extending the length of stay of tourists during the following holidays.
Hoai Anh
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