Less queuing but iPhone 16 series is still "hot"
There is no more noise or bustle, and there are very few scenes of people lining up overnight to wait for new iPhones like before.
The atmosphere of the iPhone 16 series launch at Apple's retail systems in Vietnam, early morning of September 27, as recorded by VietNamNet reporters, was quite peaceful.
There are many reasons to explain, besides economic difficulties that make many people not want to upgrade to a new iPhone, others do not want to stay up all night waiting to receive the device like before.
But there is an important reason, according to a representative of a retail store system, that this year Apple is more strict about communication and organizing opening events, so as not to lead to the chaos like before.
Typically, all systems provide the same backdrop image, only the system name is different. Customers waiting to receive the device are seated in an orderly manner. Product communication must also comply with the regulations set forth by the company.
According to VietNamNet's private source, some systems were not allowed to sell Apple's new iPhone 16 line at 0:00 on September 27 and some other systems had their stock cut in half, because they violated Apple's regulations.
However, that does not mean that the iPhone 16 is no longer “hot”. Looking at the number of orders this year, the new iPhone is still of interest to many Vietnamese people.
At The Gioi Di Dong's TopZone system, there have been up to 60,000 people placing orders to buy the iPhone 16, iPhone 16 Plus, iPhone 16 Pro and iPhone 16 Pro Max product lines. Notably, up to 40,000 people have placed deposits and the system will deliver 30,000 devices in this opening sale.
At FPT Shop, up to 50,000 customers have registered to receive information and pre-order. Across the system, 20,000 iPhone 16 series will be delivered to customers in the first 3 days of sale.
Meanwhile, Viettel Store recorded 50,000 pre-order customers and 35,000 deposit customers; 16,000 new iPhones will be delivered on the first day of sale.
Minh Tuan Mobile has 16,000 customers pre-ordering the iPhone 16 series, 1,000 more than the iPhone 15 series, and 1,500 new iPhones will be delivered on the first day of sale.
CellphoneS is not far behind with 30,000 interested customers and 10,000 customers pre-depositing, there will be 2,500 iPhone 16, iPhone 16 Plus, iPhone 16 Pro and iPhone 16 Pro Max delivered to customers on September 27.
Buy iPhone 16 series because it is a new product line
When asked why they chose to buy Apple’s iPhone 16 series, many customers in Ho Chi Minh City said they chose to buy it simply because it was a new product line from the “apple house”, and for no other reason. In fact, many people did not even know what new upgrades the iPhone 16 series had and did not care about the price.
“It is the 16 series, a newer version than the 15 series, so I chose to buy it. Every year when Apple releases a new iPhone, I switch to the new model. It's a habit,” said Nguyen Thanh Nam, a customer who bought the iPhone 16 Pro Max in desert gold in Ho Chi Minh City.
Besides buying without any reason, Vietnamese people also mostly choose Apple's most expensive iPhone product, the iPhone 16 Pro Max.
Mr. Doan Van Hieu Em, General Director of Mobile World Joint Stock Company, said that up to 85% of customers ordering iPhone 16 series at TopZone system chose the Pro Max line.
Meanwhile, at FPT Shop and Minh Tuan Mobile, 70% of customers chose this new product line; similarly, CellphoneS 60% and 24hStore 62% of users chose iPhone Pro Max when pre-ordering.
Desert Yellow, the new color of the iPhone 16 Pro Max line, is also the most chosen by customers. Explaining this issue, a representative of an Apple retail store system said that Vietnamese people still like to use devices with large screens, strong configurations and trendy colors to be fashionable.
Source: https://vietnamnet.vn/chuyen-len-doi-iphone-16-series-tai-viet-nam-mua-chi-vi-no-moi-2326466.html
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