Not as expected
Launched at the "falling point" after the resounding success of the first season as well as the "male version" that received a lot of attention, it was thought that Chi dep dap gio 2024 would benefit from this "heat", but in reality, even after 5 shows, it is still quite bland. This is shown in many aspects, such as right from the start, the theme song Ngôi sao trong gian ha did not receive as much love as Noi binh minh mua nang a year before. In addition, in this year's shows, only a few songs have created attraction among the loyal following, while for the general audience, no song has attracted attention.
I No Longer Write Love Songs is a rare performance that attracts the audience's attention from Beautiful Sister Riding the Wind 2024.
According to a report by Socialite, an online data research solution provider, although it is still at the top of the list of most popular game shows today, the numbers showing the discussion level of Chi Dep Dap Gio 2024 are gradually decreasing. Specifically, in week 4 - December 10, 2024, this index was 315,128 but in the following weeks it continuously decreased to 271,146 and 143,118 (as of December 24, 2024).
Another program that was also quite quiet despite previously causing a fever was Rap Viet season 4. After 3 seasons with continuously maintained "heat", this year's season did not have any songs that left a truly deep impression when it was not until the episode near the final that the performance of Anh da lam gi dau by contestant Nhat Hoang with the support of Thuy Chi created a small wave on social networks. This can also be seen in Dancing with the Stars is currently in a relatively low-key position; its discussion level (according to Socialite) is almost always at the bottom of the list of game shows airing simultaneously.
Looking for reasons
The reason for the "cooling down" of new seasons is not too difficult to understand when young audiences have changed their viewing trends very quickly. Nowadays, Gen Z prefers to focus more on programs with new formats, entertainment, and the participation of idols rather than talent competitions, or constantly maintaining the old rules of the game. Not stopping there, although programs with famous people participating create a big advantage, these faces also need to possess media attraction factors to ensure overall success. For example, Dancing with the Stars 2024 still has the participation of famous names, but they are not really close to the young generation, so the "attraction" is only simmering.
The under-invested stage and familiar coaches, judges, and contestants make Rap Viet 2024 lack of surprise
In addition, with a scale of 30 artists for a show called "Beautiful Sister, Brother", the lack of faces to ensure communication is inevitable. Moreover, in order to ensure the success of the brand, producers often put the most prominent artists in season 1, leading to the lack of prominent names in the following seasons. This is the problem of "Beautiful Sister" season 2 when among the 28 participating artists, there are many names from many fields that are somewhat unfamiliar to the audience, leading to low recognition. Not only the newcomers, but also the old ones staying in the show need to constantly innovate so that the audience does not feel bored.
Rap Viet 2024 has lost its appeal because of this, because the 6 coaches and judges after 4 seasons are still familiar faces. Even though there are changes in position and function, the audience still clearly understands each person's style and taste in choosing contestants. In addition, the program This year also has a major weakness: the lack of surprising candidates.
In terms of format, both Rap Viet 2024 and Chi Dep season 2 have changed the rules of the game to create novelty, but not significantly, not enough to create a breakthrough momentum.
In the end, no matter what, the quality of the show is still the most important. Right from the first episodes, Chi Dep Dap Gio 2024 has received backlash because the image quality is too dark and the editing is not meticulous, affecting the experience of watching the show. In addition, the music performed by Hua Kim Tuyen also made the audience feel disappointed because the arrangement is not attractive and there are too many self-composed songs, making the overall show monotonous. In Dancing with the Stars 2024, only a few contestants dance well, the rest are mostly "passable", the staging of the performance is not groundbreaking, the show lacks drama, making the show's appeal even less.
Source: https://thanhnien.vn/mua-moi-cua-cac-gameshow-giam-dan-suc-hut-185250101220241129.htm
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