Build sales policy
In addition to traditional sales methods, Minh Phong Import-Export Trading Production Company Limited (Dak Song) is opening a store on Tiktok shop.
The company is supplying the market with many types of good quality agricultural products such as: macadamia, cashew nuts, honey, cocoa powder, dried fruits... In which, the company's dried macadamia products have been certified with 3-star OCOP.
Ms. Vu Thi Hien, the company representative, said that in order to effectively do business on e-commerce platforms, the company always focuses on core factors such as: products, images, and product quality. Along with that, the company has built a plan for cooperation, sales, and promotional programs with the platform it has decided to do business on.
Through e-commerce platforms, businesses can take advantage of available platforms such as infrastructure, payment systems, integrated shipping, etc. Once this environment is well exploited, businesses will determine to greatly increase brand coverage thanks to a transparent customer review and feedback system.
Similarly, as a unit with many years of experience in e-commerce platforms, An Phat Trading and Service Company Limited (Gia Nghia) also proactively builds a business strategy for products in the digital environment.
Company Director Tran Thi Diu said that when livestreaming on the tiktok channel, the company's sales team always harmoniously combines product introductions. The company's sales team also constantly changes the way they interact with buyers. Thereby helping to increase the attractiveness of the livestream, to retain customers.
“Businesses always promote after-sales and care policies and have promotional programs suitable for the customer base that the business wants to target,” Ms. Diu added.
Mr. Hoang Trung Tai, Tiktok shop sales training specialist, said that there are many benefits when selling on Tiktok shop. That is, it increases the ability to close orders for businesses. Stores can also interact and connect directly with customers and people who are interested in their products.
Businesses can also determine the reliability of products from many different audiences. And finally, they can balance operating costs because they do not have to rent premises, so they are more flexible in selling products.
“To make the livestream sales session most effective, Dak Nong businesses need to prepare tasks such as: product list, promotional offers, gifts; technical preparation, live streamers; livestream program context; create interactive situations, chat online with buyers…”, Mr. Tai emphasized.
Actively support businesses
Dak Nong is having many activities to support businesses to access e-commerce platforms to expand customer access for products and goods.
The locality is currently maintaining the operation of the e-commerce platform “daknongtrade.com” to connect, promote and consume key products. The province also requested the Ministry of Industry and Trade to guide the province’s typical products to participate in programs to connect and consume agricultural products on major e-commerce platforms in Vietnam such as: Sendo, Tiki, Lazada…
Along with that, the province has promoted the implementation of support for small and medium enterprises in digital transformation. Specifically: providing VNPT SmartCA service with a fee of 0 VND; providing essential services for enterprises and cooperatives with a fee of 0 VND; providing comprehensive services for individual business households with a fee of 0 VND...
Dak Nong has supported the introduction of 1,161 products to the e-commerce platform, with a total of 27,528 transactions. The total number of agricultural production households that have had their information digitized is 111,390, reaching 65.8%. The number of production and business households that have been trained in digital skills is 135,711, reaching 80.2%.
Recently, the Dak Nong Industry and Trade Department organized a seminar on digital transformation in trade promotion for businesses. In particular, it emphasized the following contents: application of AI technology in business; tax policy in e-commerce; livestream sales skills on the Tiktok shop platform...
Mr. Vo Van Khanh, Representative of Vietnam E-commerce Association, said that in the near future, the Association will have a display space and a team to select and evaluate products, helping Dak Nong businesses to do business smoothly in the digital environment. The products will go through 3 stages: display, demonstration; cooperation on e-commerce solutions for livestream sales; negotiation.
Recently, the Association has brought 6 typical product groups of Vietnam to this market; including macadamia. Therefore, the unit would like to propose specific support for this activity for Dak Nong in 2025 on commercial platforms.
Source: https://baodaknong.vn/doanh-nghiep-dak-nong-tiep-can-thuong-mai-so-235768.html
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