Opportunity to export typical products

Product promotion support

Opening the 2025 foreign trade promotion program, from April 2 to 6, the Center for Industrial Promotion and Trade Promotion (Department of Industry and Trade) supported 8 enterprises, cooperatives, and business households to participate in the "5th Exhibition of Ho Chi Minh City and friendly provinces and cities in Savannakhet" in Savannakhet province, Laos.

Accordingly, Gia Lai has a 90 ^m2 booth cluster (equivalent to 10 standard booths) to introduce products and images of the province's typical landscapes in both Vietnamese and Lao languages.

Directly participating are 8 enterprises, cooperatives, and business households including: Baka Company Limited (introducing and promoting coffee products); Nhat Nong Gia Lai Company Limited (introducing and promoting honey ginger essence, honey red artichoke, pure gac oil AGILA); Gia Lai Ginseng Science One Member Co., Ltd. (introducing and promoting ginseng and bird's nest products); Nguyen Thanh Phuc business household (introducing and promoting chili sauce products); Moc An Nhien business household (introducing and promoting K50 ginseng products); Le Thi Cam Nhu business household (introducing and promoting macadamia nut products); Tuan Hau foods business household (introducing and promoting sun-dried beef and dried beef products); Nam Yang Agricultural and Service Cooperative (introducing and promoting pepper and coffee products). In addition, the exhibition also has a number of OCOP products, typical products of the province.

Gia Lai Ginseng Science One Member Co., Ltd. will introduce and promote ginseng and bird's nest products at the 5th Ho Chi Minh City and Friendly Provinces and Cities Exhibition in Savannakhet. Photo: VT

Mr. Vo Thanh Tuan - Director of Nhat Nong Gia Lai Company Limited (Ia Phang Commune, Chu Puh District) said: "This is the first time the Company has been supported to participate in an exhibition in Laos. Accordingly, we have prepared 3 products including: AGILA ginger honey essence, AGILA red artichoke honey, and Thanh Nhiet Dang Sam.

At the same time, we prepared bilingual brochures, free product trials, gifts, etc. As a small business, we were very excited to be supported to participate in the exhibition. This is an opportunity for the Company to learn and collect information about the needs and consumption trends in Laos as well as meet and connect with partners."

Also with the expectation of promoting her product brand through exhibition activities, Ms. Dao Thi Thuy Uyen - Director of Gia Lai Ginseng Science One Member Co., Ltd. (860 Le Duan, Pleiku City) shared: The company has K10 ginseng water products made from healthy ginseng raw materials in the Kbang forest area, K10 ginseng bird's nest products are a combination of ginseng and bird's nest. Currently, the products have been completed and fully announced, with full documents according to international standards. Promoting the products to foreign markets will be an opportunity to reach further.

“With this trip to Laos, the company hopes to receive feedback from customers and partners about its products to improve and develop products, helping the company to seek long-term cooperation opportunities,” Ms. Uyen added.

Export opportunities for processed products

Ms. Nguyen Thi Bich Thu - Director of the Center for Industrial Promotion and Trade Promotion - said: In recent years, the unit has supported 7-8 enterprises and cooperatives in each trade promotion trip to develop foreign trade. In particular, priority is given to supporting industries with export strengths such as: coffee, pepper, honey, cashew, macadamia, passion fruit, and medicinal products.

In addition to displaying and introducing products, the programs often have activities such as trade promotion seminars, B2B connections - a form of connection between businesses through wholesale, direct transactions, as well as e-commerce. Thanks to that, manufacturers in the province grasp market information to build appropriate production and business development strategies, in order to promote the chain of links to develop distribution channels for Vietnamese goods to the markets of some countries.

Gia Lai has more than 100,600 hectares of coffee. This is the source of raw materials for manufacturers to build processed coffee brands. Photo: VT

“According to feedback from manufacturers, being supported in promoting and introducing products abroad has brought many benefits. From the trips, they will realize what they need to improve. For example, when approaching partners, they will understand more about the regulations, procedures, and standards required by countries and international organizations, from production and processing methods to ensuring product quality regulations, packaging specifications, labels, etc.

In addition, the unit also actively supports businesses with timely information on policies, foreign markets, standards, and technical barriers of importers so that businesses can develop specific plans to create sources of goods in the form of finished products, so that products can be exported with branded goods, thereby enhancing the value of the products" - Ms. Thu informed.

Source: https://baogialai.com.vn/co-hoi-de-xuat-khau-san-pham-tieu-bieu-post317013.html