Marketing and Family e-magazine launches new identity, changes column structure

Việt NamViệt Nam02/11/2024


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New Identity Logo of Marketing and Family Electronic Magazine

With the permission of the Ministry of Information and Communications and to better serve readers, from today, November 2, the e-magazine Marketing and Family officially launched a new identity, changing the structure of some sections.

The electronic magazine Marketing and Family with the domain name https://tiepthigiadinh.vn/ (headquartered at 8 Phan Van Truong, Dich Vong Hau Ward, Cau Giay District, Hanoi) is the mouthpiece of the Vietnam Advertising Association. The magazine is licensed by the Ministry of Information and Communications to operate as an electronic magazine No. 319/GP-BTTTT dated October 30, 2024.

After 26 years of establishment and development, Marketing and Family magazine has become a “friend” accompanying tens of millions of Vietnamese families. The image of Marketing and Family logo, which was registered for copyright protection since April 20, 2001, has become familiar to millions of readers at home and abroad.

According to new regulations of the Ministry of Information and Communications, from October 30, the electronic magazine Marketing and Family will officially use a new identity logo.

This milestone is not simply a change in brand identity but also marks a change in direction and internal strength to better perform assigned tasks, providing more useful values ​​to the community in accordance with the licensed principles.

With the task assigned by the governing body and licensed by the Ministry of Information and Communications, the electronic magazine Marketing and Family identifies comprehensive information about the activities of the Vietnam Advertising Association as a core responsibility throughout.

When the magazine performs this political task well, it will also contribute to promoting the development of the advertising industry in particular and the socio-economic development of the country in general.

At the same time, the magazine also has the task of: "Periodically updating information according to the provisions of law to provide in-depth, specialized information on the fields of marketing and advertising; participating in consulting and policy review on the fields of marketing and advertising; consumer consulting to serve people's lives, contributing to the socio-economic development of the country".

In the operation of the economy, along with production activities is the journey of marketing and promoting products and services. These are activities that play a particularly important role in the distribution chain of products and services.

Without marketing and advertising activities, products and services will not reach consumers and will not promote circulation. Marketing and Family Magazine will be a responsible bridge in this important journey of organizations, individuals and businesses.

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Journalist Hoang Vung was appointed Editor-in-Chief of Marketing and Family Magazine from August 30, 2022.

With the assigned tasks of information, policy criticism and activities in the field of marketing and advertising, the electronic magazine Marketing and Family is aware of its role towards the community.

The magazine has been and will research and apply new technology in a timely manner, recruit and train qualified human resources to serve the community and fulfill assigned responsibilities.

Also in the production - distribution - consumption chain, consumer consulting also plays a particularly important role. With the explosion of digital information, especially information on social networks, consumers benefit but also face many risks.

With the assigned mission of "Consumer consulting to serve people's lives, contributing to the socio-economic development of the country", Marketing and Family Magazine always provides accurate information, is a bridge between leading experts in various fields to bring practical and meaningful consulting content to create a smart consumer community.

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At the end of July 2024, the Party Cell of Marketing and Family Magazine was officially established.

Marketing and Family e-magazine respectfully thanks the facilitation of departments, ministries, branches, governing agencies and especially the trust of generations of readers.

The magazine is committed to always being a trusted address for readers and hopes to continue receiving the support, sharing and trust of readers in its journey of service ahead.

TB (by Marketing and Family)


Source: https://baohaiduong.vn/tap-chi-dien-tu-tiep-thi-va-gia-dinh-ra-mat-bo-nhan-dien-moi-thay-doi-co-cau-chuyen-muc-397068.html

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