Suntory PepsiCo Vietnam launches new product, affirming its position in the beverage industry

The recent launch of -196 not only brings a unique and new experience to consumers, but is also an innovative step by Suntory PepsiCo , affirming its commitment to investing, promoting growth and creating sustainable value.

-196: A mark of innovation Considering Vietnam as one of the key markets globally, Suntory PepsiCo Vietnam continuously launches new, improved and creative products, focusing on users. Having been present and operating in Vietnam for three decades, Suntory PepsiCo has grown from one of the first foreign-invested companies operating in Vietnam to become and maintain its leading position for more than two decades with a diverse product portfolio, spreading joy to millions of Vietnamese users every year. The recently launched -196 product is an example of the company's pioneering steps in approaching users in a creative way and bringing experiences closer to users in developed markets. The -196 product with modern cold grinding technology has been successful in demanding markets such as Japan, the US, the UK, and Australia, and is now available in Vietnam. Based on the Seikatsusha philosophy - focusing on the whole person, understanding and accompanying to meet all aspects of life - this is one of the innovations to diversify choices for consumers, bringing unique enjoyment experiences, suitable for every moment in life, from relaxing moments to gatherings with friends. The product launch not only marks a strong step forward for Suntory PepsiCo but also affirms its strength in promoting the development of the domestic beverage industry through diversifying the product portfolio.

-196 is a new face in the diverse product portfolio of Suntory PepsiCo Vietnam.

Continuously improving sustainable products and packaging The spirit of innovation and creativity is also demonstrated throughout the value chain, from product research and development to the company's sustainable development activities focusing on 6 pillars that create positive impacts for the environment and the community. The company has started its journey to promote sustainable packaging transformation, contributing to reducing carbon emissions into the environment early through innovations to increase the recyclability of packaging; reduce the amount of virgin plastic used in packaging and promote initiatives for packaging made from recycled plastic. This effort helps reduce more than 5,000 tons of plastic annually, equivalent to reducing 23,000 tons of CO2 emissions into the environment. Suntory PepsiCo is the first company in the beverage industry to introduce products with packaging made from 100% recycled plastic in Vietnam by 2022. These innovations not only help optimize resources, promote circulation but also significantly reduce the impact on the ecosystem. The company has continuously expanded its product portfolio by launching sugar-free, low-sugar and vitamin-enriched products that are good for health, bringing new experiences to consumers. Continuous research and development of diverse products has strengthened Suntory PepsiCo's leading position, demonstrating its creative ability, constantly meeting modern consumer needs while also pioneering trends.

Suntory PepsiCo is the first company to introduce products with packaging made from 100% recycled plastic by 2022.

Commitment to long-term investment in Vietnam Advanced innovations are not only a hallmark of Suntory PepsiCo's development strategy in Vietnam, but also a commitment to long-term investment. In April, the company broke ground on a factory in Long An. This is the sixth factory and the largest investment project in the company's three decades of operation in Vietnam. With a capacity of up to 800 million liters/year, this is the group's largest factory in the Asia- Pacific region. The new factory is expected to improve production capacity and apply advanced technology to meet the growing needs of consumers.

Suntory PepsiCo Vietnam received the title "Enterprise with outstanding green transformation strategy in 2024" awarded by Vietnam Investment Review newspaper and the Ministry of Planning and Investment.

Suntory PepsiCo's innovative efforts to bring comprehensive value to consumers and the community have been recognized by many domestic and international awards, including the title "Enterprise with outstanding green transformation strategy in 2024" awarded by Vietnam Investment Review and the Ministry of Planning and Investment, and the award "Top Sustainability Advocates in Asia" recognized by ACES in 2024. According to the company representative, these achievements are a testament to the pioneering spirit in innovation and corporate social responsibility, not only contributing to promoting the beverage industry in Vietnam but also accompanying Vietnamese people in every moment of life, bringing practical values ​​to the community. -196 is an alcoholic product, not for children under 18 years old. Do not use alcoholic beverages when participating in traffic.

Source: https://dantri.com.vn/kinh-doanh/suntory-pepsico-viet-nam-ra-mat-san-pham-moi-khang-dinh-vi-the-trong-nganh-do-uong-20241226175710665.htm