Decree 128/2024/ND-CP amends a number of provisions related to the maximum value limit of goods and services used for promotion (Article 6) in Decree 81/2018/ND-CP. Accordingly, the maximum value limit of goods and services used for promotion is prescribed as follows:
The material value used for promotion for a unit of promoted goods or services must not exceed 50% of the selling price immediately before the promotion period of that unit of promoted goods or services, except for promotions in the forms prescribed in Clauses 8 and 9, Article 92 of the 2005 Commercial Law, Article 8, Clause 2, Article 9, Article 12, Article 13, Article 14 of Decree 81/2018/ND-CP.
The total value of goods and services used for promotion in a promotion program must not exceed 50% of the total value of the goods and services being promoted, except for promotions in the form prescribed in Clauses 8 and 9, Article 92 of the 2005 Commercial Law, Article 8 and Clause 2, Article 9 of Decree 81/2018/ND-CP.
In cases of organizing concentrated promotional programs, the maximum limit on the value of goods and services used for promotion is 100%. The maximum limit on the value of goods and services used for promotion of 100% is also applied to promotional activities within the framework of programs and trade promotion activities decided by the Prime Minister.
State agencies (central and provincial levels) issue decisions to organize and implement concentrated promotional programs to implement targeted economic development policies of the country and localities. The State has policies to encourage the organization of concentrated promotional programs. All traders have the right to participate in the programs.
Maximum discount on promotional goods and services
In addition, Decree 128/2024/ND-CP also amends Clause 2, Article 7 on the maximum discount level for promotional goods and services. The maximum discount level for promotional goods and services is stipulated as follows:
The maximum discount for promotional goods and services must not exceed 50% of the price of the goods and services immediately before the promotion period.
In case of organizing a concentrated promotional program as prescribed in Clause 5, Article 6 of Decree 81/2018/ND-CP, the maximum discount rate for promotional goods and services shall be 100%. The maximum discount rate of 100% shall also apply to promotional activities within the framework of programs and trade promotion activities decided by the Prime Minister.
The maximum discount limit does not apply when implementing discount promotions for: Goods and services when implementing the State's price stabilization policy; fresh food products; goods and services in case of enterprise bankruptcy, dissolution, change of location, production and business lines.
The Decree takes effect from December 1, 2024.
Source: https://kinhtedothi.vn/sua-quy-dinh-han-muc-toi-da-ve-khuyen-mai-gia-tri-hang-hoa-dich-vu.html
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