"Greening" products, affirming agricultural product brands in the market

Regarding the plan for the next phase, Ms. Huyen said: “We will focus on completing the factories under construction and focusing on essence products to sell to pharmaceutical and cosmetic companies. In addition, we will expand the raw material area from the current number to 10,000 hectares with international organic certification and other certifications by 2026 - 2027. We hope to help not only 3,000 farming households but this number will increase to 10,000 farming households in ethnic minority areas to change their lives, livelihoods, and awareness when they cooperate with businesses”.

Ms. Nguyen Thi Huyen shared that the journey of transforming from producing a conventional product to producing a quality product, ensuring traceability, meeting international certifications such as organic and other social certifications is what we call a change in business philosophy, a journey of "transformation" of the enterprise.

“On that journey, there were times when it was so difficult that I wondered and struggled with the question of whether I was on the right path. However, when I had customers buying organic products, then when I expanded the scale and now, when organic has become an international trend, many consumers want to use green, clean products with social impact, Vinasamex feels that we are really on the right path” – Ms. Nguyen Thi Huyen shared.

The meaningful journey that Vinasamex is on is called by the 8X owner as the journey of sustainable development. Ms. Huyen also determined that this is a long journey and Vinasamex wants to develop its products further, for many more years, from generation to generation and is willing to invest in it. Of course, there will be difficulties, challenges, and storms, but Huyen confided that she believes that she and her colleagues will definitely overcome them and that the spiritual factor will be the major factor that we need to have to steadfastly overcome difficulties.

On the green journey, the journey of sustainable development, according to Ms. Nguyen Thi Huyen, the journey of sustainable development is not easy and we really hope to receive support from the authorities for businesses that are shifting from conventional production models to more sustainable production models, green, clean standards, ESG standards, environmental protection. In particular, the support focuses on helping Vinasamex access bank loans, preferential loans...

Source: https://congthuong.vn/longform-xanh-hoa-san-pham-khang-dinh-thuong-hieu-nong-san-tren-thi-truong-351912.html