Hanoi has continuous power outages, brokers follow the trend of selling houses without worrying about power outages

VTC NewsVTC News13/06/2023


Recently, Hanoi has continuously cut off electricity in many areas, disrupting people's lives and activities. The issue of power cuts is also becoming the hottest topic today. Grasping this, many brokers have advertised apartments in high-end apartment buildings with attractive advertisements: "Selling apartments in a place where you don't have to worry about power outages".

A broker named Linh has advertised an apartment for sale in a high-end urban area in Nam Tu Liem district. According to the introduction, the apartment has an area of ​​80.2 m2, corner unit, southwest balcony, 18% discount gift of the apartment value, free service for 5 years. The apartment has the most beautiful internal view of the project.

Hanoi has continuous power outages, brokers compete in the 'trend' of selling houses without worrying about power outages - 1

Information on selling a house without worrying about power outages from a broker. (Screenshot)

Notably, the highlight of this apartment that the broker mentioned first was not the location or price of the apartment, but the advantage of never having power outages: " Hanoi has continuous power outages in the middle of the hot season, people are upset when they have to evacuate everywhere to have electricity, but in this apartment, guests never have to worry about power outages ."

According to Linh, the apartment is located in a modern urban area, the investor equipped a magnificent generator system that can run continuously for 9 hours. Whenever there is a power outage, it only takes less than 1 minute for the management board to immediately switch from grid power to backup generator power. Therefore, residents here never worry about power outages.

Hanoi has continuous power cuts, brokers follow the trend of selling houses without worrying about power outages - 2

Many brokers advertise apartments for sale "without worrying about power outages". (Illustration: Cong Hieu)

Another broker named Le Thi Ha also posted an ad selling a house in an urban area that never has power outages, saying that these days on social media, the phrases “power cut” and “power outage” have been of interest to many people, so information related to this often attracts the attention of many customers. Posts related to this issue will receive more interactions. Therefore, when selling houses in high-end apartments at this time, brokers will not hesitate to advertise this “never have power outage” utility.

In Hanoi, many urban areas, luxury apartments, and branded buildings, investors often equip large capacity generators that can provide backup power for residents for many hours, helping residents not to have to live in a state of power outage.

According to research, in Gia Lam (Hanoi), a high-end urban area has invested in 22 generators, consuming 500 liters of oil/hour. Accordingly, ensuring the operation of electricity for the entire urban area. On average, 1 hour of running a generator costs about more than 200 million VND in fuel. This cost will be deducted from the service fee that people pay monthly.

According to Ms. Truong Thi Hau, a resident living in this urban area, although according to the schedule announced by EVN Hanoi, the power outage will last from 8-16 hours, in reality, the urban area only loses power for a dozen seconds to switch from the grid to backup power.

I have lived here for 2 years but have never experienced a power outage. Before, I did not pay much attention, but recently when I saw friends and the media talking a lot about power outages in Hanoi, I learned about the urban area where I live. I asked and found out that the management board had run the generator since morning and expected it to run continuously for 9 hours, thus ensuring that residents would not lose power during the power outage period, '' Ms. Hau shared.

According to Mr. Giang Anh Tuan - Director of Tuan Anh Real Estate, for brokers, attracting buyers with unique advertising information is very important. This is the reason why many people contact brokers just because the advertising information is too attractive.

Recently, many brokers are very sensitive, they grasp the market trends very quickly, racing to follow the trend to attract customers. Therefore, the trend of "Apartment that never loses power" at a time when Hanoi is constantly having power outages like now, will certainly become an attention-grabbing advertisement.

However, besides advertisements that respect the truth, there are many advertisements that are distorted, exaggerated or untrue.

For example, there are many places that advertise that there will never be a power outage when buying a house, but later when Hanoi had a power shortage and too many residents moved in, the backup power system was not enough to meet the demand.

Ngoc Vy


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