Event News - Promoting the Cultural Industry in...

Attending were Dr. Tran Du Lich - Member of the National Monetary Policy Advisory Council, along with leaders of Thu Dau Mot University, schools, institutes, and enterprises.

The cultural industry plays an important role in creating direct economic value through the production and consumption of creative products such as cinema, music, performing arts, cultural tourism, publishing, sports, etc. In addition, cultural products are also a tool to convey messages, contributing to building the image and identity of the country in the international arena.

Dr. Tran Du Lich - Member of the National Monetary Policy Advisory Council shared at the discussion

At the seminar, experts, managers, businesses and people working in the cultural and creative fields discussed new trends, opportunities and challenges of the industry. At the same time, they shared experiences and proposed solutions to effectively exploit the potential of digital technology, promoting the sustainable development of the Cultural Industry. According to Dr. Tran Du Lich, Binh Duong has a favorable geographical location near Ho Chi Minh City, along with a solid industrial foundation and diverse cultural exchanges. These are favorable conditions for the province to develop the Cultural Industry. Binh Duong needs to develop support policies for startups in this field; train human resources; implement activities through the public-private partnership model; develop policies to develop creative cultural spaces and strengthen regional linkages to promote the development of the Cultural, Sports and Tourism Industry.

Delegates discuss at the seminar

Delegates particularly emphasized the importance of training in the Cultural Industry in the context of digital transformation. Associate Professor, Dr. Cao Duc Hai - Hanoi University of Culture proposed to develop training programs focusing on the creative exploitation of Vietnamese cultural resources. Combining traditional cultural elements with digital technology not only helps preserve culture but also brings great commercial value, especially in fields such as film, music, fashion and design. One of the major challenges that training institutions face is to create a connection between tradition and innovation, helping young generations understand and deeply feel the value of national culture in the digital age.

Alumni of the Faculty of Culture, Sports and Tourism Industry presented flowers to Dr. Doan Ngoc Xuan - Principal of Thu Dau Mot University

Dr. Doan Ngoc Xuan - Rector of Thu Dau Mot University said that innovating the training system for the Cultural, Sports and Tourism Industry sector is an urgent requirement in the current context of digital transformation. Building an integrated, interdisciplinary training program with a close combination of theory and practice, applying advanced technology will contribute to optimizing the learning process, enhancing interaction between lecturers and students. The solutions shared and proposed at the seminar will be valuable experiences to help Thu Dau Mot University and the Faculty of Cultural, Sports and Tourism Industry improve the quality of training.

On this occasion, Thu Dau Mot University signed a Memorandum of Understanding (MOU) with businesses, marking an important first step in strengthening the cooperative relationship between the school and businesses, promoting many new opportunities for students, lecturers and stakeholders in the process of building and developing high-quality human resources for the Culture, Sports and Tourism Industry.