On September 11, the tourism industry of Da Nang City, Quang Nam Province and Thua Thien - Hue Province jointly organized a program to introduce tourism of the three localities in Melbourne City - Australia.
Attending the event were representatives of the Vietnamese Embassy in Australia, leaders of Melbourne city, the Australian Government Trade and Investment Commission, the Vietnamese Business Association in Australia, the Australia - Vietnam Business Council and nearly 100 representatives from travel companies, airlines, and press agencies in Melbourne.
Performance at the event
On the Vietnamese side, there are 27 tourism units and businesses from 3 provinces and cities: Quang Nam, Da Nang, Thua Thien - Hue.
The program is organized with main activities including organizing a meeting space, direct connection for tourism businesses to approach, exchange, introduce information, offer tourism products and services and sign cooperation agreements, develop markets with Australian partners; space for screening films, displaying images introducing culture, tourism, and specialty products of the 3 localities. Introducing destinations, updating information, new tourism products, tourism stimulus programs, events, and festivals of the 3 localities; exchanging about contents related to activities to welcome Australian tourists to the Central region of Vietnam.
Delegates attending the tourism promotion event
At the program, Vietnam Airlines introduced flight routes and Quang Nam tourism units and businesses directly introduced to travel agencies and partners tourism products and services suitable to the needs and tastes of the Australian market and promotional packages in the near future.
Tourism leaders of 3 Central localities share information, images and typical tourism products to the Australian tourist market
Mr. Nguyen Thanh Hong, Director of the Department of Culture, Sports and Tourism of Quang Nam, said that the Australian tourist market has always been a traditional tourist market and ranked 3rd in the top 10 international tourist markets to Quang Nam.
Mr. Nguyen Thanh Hong, Director of the Department of Culture, Sports and Tourism of Quang Nam, spoke at the event.
In 2023, Quang Nam welcomed 104,000 Australian visitors and in the first 8 months of 2024, it welcomed more than 96,000. Australian visitors are particularly interested in cultural tourism, golf tourism, and sustainable green tourism in Quang Nam province, so Quang Nam has all the elements because it owns 2 world cultural heritages, international standard golf courses, sustainable green tourism, and diverse cuisine...
"This tourism promotion program in Australia is expected to open up many new opportunities, contributing to the recovery of international tourist flows, promoting the attraction of the Australian tourist market in general and the Australian tourist market in particular to Quang Nam and Central Vietnam, thereby continuing to affirm the position and brand of Quang Nam tourism as a Green Tourism Destination on the world map" - Mr. Hong shared.
Source: https://nld.com.vn/quang-nam-da-nang-thua-thien-hue-sang-uc-quang-ba-du-lich-196240911124958373.htm
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