Mastercard honors SHB international credit card with the award “Outstanding Lifestyle Product”

Việt NamViệt Nam23/12/2024

SHB Mastercard World card marks an important milestone in SHB's journey to understand high-end customers. The card brings customers a luxurious, exclusive, world-class experience, adding strong motivation on the journey to bring the position of Vietnamese people to the world. Within the framework of the event "Vietnam Appreciation Dinner 2024 - Together in Harmony", Mastercard International Card Organization honored SHB in the "Outstanding Lifestyle Product" award category for the SHB Mastercard World international credit card product. The award is a testament to SHB's breakthrough initiatives and continuous efforts on the journey to continuously improve customer experience, through the SHB Mastercard World international credit card product. Ms. Winnie Wong, Country Director of Mastercard in Vietnam, Laos and Cambodia said: "We are honored to honor SHB with the "Outstanding Lifestyle Product" award to recognize SHB's breakthrough initiatives and persistent efforts in improving customer experience. Mastercard highly appreciates the partnership with SHB and is committed to continuing to strengthen cooperation and join hands to promote the digital transformation process in Vietnam. Launched in March 2024, the SHB Mastercard World international credit card is exclusively designed for the high-end customer segment and is one of the most powerful "black cards" in the Vietnamese market. The card offers customers luxurious experiences with high-class utilities in many domestic and international fields.

Mastercard honored SHB in the category of “Outstanding Lifestyle Product” for its international credit card product SHB Mastercard World.

With a striking design of 2 luxurious and sophisticated black and gold colors, the pattern image is inspired by the intersection between the bronze drum - a symbol of traditional Vietnamese culture and the globe symbolizing the globalization trend, the SHB Mastercard World card is the "key" to help customers go out into the world with worthy privileges, affirming superior class. Experience class, elevate lifestyle Owning the "powerful" SHB Mastercard World card, cardholders can experience luxurious services exclusively for high-class customers. During travel and business trips through Noi Bai airport, SHB Mastercard World cardholders use the quiet, private space of the gold-plated business lounge SHB First Club. When opening a SHB Mastercard World card for the first time, customers will receive the privilege of 01 full round of Golf (including green fee, caddy fee, buggy fee) at high-end golf courses across the three regions such as BRG Kings Island Golf Club, Nova World Phan Thiet Golf Resort... Customers can also exchange the golf privilege for a sumptuous dinner for two at luxury restaurants nationwide such as John Anthony @JW Marriott Hanoi Hotel, Parkview Cafe Restaurant - New World Saigon Hotel, HOME Hoi An... Cardholders can receive up to 36 incentives/year depending on spending turnover. In addition, cardholders will also receive discounts of up to 30% on golf services, cuisine, hotels, Golf Pro purchases and training activities at the Golf Academy of the 6-star international standard Golf course system of T&T Group. In addition to golf and dining privileges, customers also enjoy a series of other special care policies from Mastercard partners such as airport lounge experiences, vacations at hotels, resorts, restaurants, spa services, beauty care, health, fashion shopping... high-end as well as global travel insurance worth up to 40 billion VND. On the other hand, customers will be exempted from the first year's annual fee, free card issuance fee, enjoy unlimited credit with 0% interest rate for 55 days, cash withdrawal up to 50% of the limit at all ATMs worldwide... At the same time, customers will receive up to 3 times more SHB Rewards points for each transaction; discounts when spending and paying at POS machines... SHB's representative shared that the Bank always pays attention to and understands customers to constantly innovate, create, and bring luxurious, international-class products and services. SHB Mastercard World is not only a financial tool but also plays a role as a trusted companion to cardholders, adding strong motivation on the journey to bring Vietnamese people's position to the world. With the motto "Taking customers and markets as the center", over the years, SHB has always focused on investing in information technology systems, developing many "tailored" credit card lines for each customer group. For example, the "Card Family" ecosystem with SHB Visa Platinum brings a premium experience in travel services; SHB Mastercard Cashback refunds education and healthcare spending; or SHB - FCB Mastercard card refunds spending on sports groups... In the period of 2024-2028, SHB is focusing resources to implement a strong, comprehensive Transformation Strategy based on 4 pillars: Reforming mechanisms, policies, regulations, and processes; People are the subject; Taking customers and markets as the center; Modernizing information technology and digital transformation and firmly following the 6 core cultural values ​​of "Heart - Trust - Prestige - Knowledge - Intelligence - Vision". SHB sets a strategic goal of becoming the TOP 1 Bank in terms of efficiency; the most favorite Digital Bank; the best Retail Bank and at the same time the TOP Bank providing capital, financial products and services to strategic private and state-owned corporate customers, with a supply chain, value chain, ecosystem, and green development. Source: http://www.shb.com.vn/mastercard-vinh-danh-the-tin-dung-quoc-te-shb-voi-giai-thuong-san-pham-voi-phong-cach-song-noi-bat/

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