According to VTC News reporters, at 11pm on February 22, at Beta Cinemas (Tran Quang Khai, District 1) - one of the first locations in Ho Chi Minh City to have additional screenings of the movie Dao, Pho and Piano, which is causing a stir in the online community, tickets were sold out.
Some viewers who could not buy tickets online went directly to the theater to buy tickets for Dao, Pho and Piano for the extra midnight screenings such as 11:35 p.m. or 11:59 p.m. However, they all had to leave in disappointment.
Late at night, many young people showed up at Rap Beta Tran Quang Khai to buy tickets to see the movie "Peach, Pho and Piano".
However, they had to leave in disappointment because the extra screenings at the theater and other branches in Ho Chi Minh City were all sold out.
According to the ticket seller at the counter, all tickets for the 11:35 p.m. screening were sold out. The seller also added that the screenings on the following days, February 23, 24, and 25, were sold out. Audiences who want to watch the movie can wait for the next schedule to be updated next week.
The ticket seller kept announcing that all shows were sold out and suggested that the audience watch other movies.
The extra show at 11:35 p.m. was sold out at 9 p.m. but was only sold at the counter, leaving many disappointed viewers leaving.
Mr. Ngoc Le (office worker, District 10) expressed his disappointment when he could not buy tickets to see the movie Dao, Pho and Piano even though he had been to 2 or 3 cinema complexes in Ho Chi Minh City.
Sharing with VTC News reporter, he said that as soon as he got information about the movie being released in Ho Chi Minh City, he immediately went to the Beta and Cinestar ticket purchasing apps, but the system kept reporting errors and received a notification that he had to buy at the theater.
Because it was during office hours, he could only go to the theaters to buy tickets after 6pm, but the early screenings were all sold out, and the staff informed him to update the information about additional screenings. As soon as there was an announcement that there would be additional screenings at 11:35pm and 11:59pm, he went to the theater around 11pm to buy tickets but was still unsuccessful.
Some audiences expressed disappointment and wanted to buy tickets for the next show but were unable to because tickets were sold out by February 25.
Young audience member Huyen Thu (2nd year student, University of Medicine and Pharmacy) said that she arrived at the theater at 9pm to buy tickets but was only able to buy the last 2 seats in row B and waited until 11:35pm to see the movie . "I came to see the movie after reading reviews online, I was quite curious and especially love history so I took the time to see the movie," this audience member added.
Currently, Beta Cinemas in Ho Chi Minh City do not sell tickets online, but only sell directly at the counter.
In Ho Chi Minh City, in addition to Beta Cinema, Cinestar Cinema also opened ticket sales for the movie Dao, Pho and Piano . However, on the evening of February 22, there was only one screening at 11:40 p.m. at Cinestar Quoc Thanh (Nguyen Trai, District 5). According to VTC News, tickets were also sold out at Quoc Thanh Cinema, so an additional screening was added at 11:59 p.m.
During the past few days, the movie Dao, Pho and Piano suddenly became a hit in the online community, however very few viewers got to see the movie because when it was released, it was only shown at the National Cinema Center.
After the National Cinema Center's website crashed, the unit that chose to sell tickets directly still had a large audience. The center continuously increased screenings and extended the screening time.
Hundreds of people lined up to buy tickets at Cinestar Quoc Thanh cinema complex.
In addition, on the afternoon of February 22, because the number of customers buying tickets at the Cinestar Quoc Thanh cinema complex increased dramatically, the ticket printing machine had to work continuously, causing the machine to freeze, so the sales staff had to write on paper. It is known that this is not the first time this situation has occurred.
On February 20, two private units, Beta Media and Cinestar, agreed to release the film Dao, Pho and Piano and return all revenue to the State.
And on the first day of ticket sales, these two units were enthusiastically received by audiences in Ho Chi Minh City according to actual records of VTC News.
Showtimes are continuously increased at Beta cinemas nationwide with ticket prices of 50,000 VND/ticket.
Cinestar cinemas also continuously increase late night screenings to serve audiences, especially the ticket price here is currently the lowest at 45 thousand VND/ticket.
Peach, Pho and Piano is an unprecedented box office phenomenon in Vietnamese cinema. The film, commissioned by the State, has received widespread public attention and created a media effect. As of the morning of February 22, the film Peach, Pho and Piano has surpassed the 1 billion VND revenue mark (according to Box Office Vietnam).
The film will be shown at the National Cinema Center from February 10, 2024 (the first day of the Lunar New Year 2024) with 3 screenings/day. Due to the sudden increase in the number of moviegoers, by February 20, there will be 18 screenings/day, but this is still not enough to meet the audience's demand.
Faced with this phenomenon, the Ministry of Culture, Sports and Tourism assigned the Cinema Department to work with distribution units, encouraging cinema establishments to widely disseminate films produced by Vietnam using the state budget to audiences and people to promote efficiency, thereby promoting Vietnamese culture, country and people.
Peach, Pho and Piano is a film directed by Phi Tien Son, ordered by the Ministry of Culture, Sports and Tourism, Department of Cinema and produced by Feature Film Joint Stock Company I.
The film tells the love story of a self-defense soldier (played by Doan Quoc Dam) and a young lady from Hanoi (played by Cao Thuy Linh). The film also features the participation of famous actors, such as: People's Artist Trung Hieu, director Tran Luc, actor Anh Tuan, singer Tuan Hung...
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