On the morning of November 24, the Vietnam Sales and Marketing Congress (VSMCamp) and the Sales and Marketing Directors Summit (CSMOSummit) were opened at Van Lang University. This is the 7th season of the largest program on marketing nationwide.
Founded in 2016, VSMCamp and CSMOSummit are the largest annual 2-in-1 industry events in Vietnam. Each year, the event attracts more than 1,500 attendees from businesses, agencies, academia, training, and strategy consulting.
Mr. Tran Ngoc Anh, Chairman of CSMO Vietnam, said that each event season brings new, breakthrough trends that have the meaning of leading and dominating professional activities for many years to come. Therefore, it becomes a gathering place for leading domestic and foreign experts, the latest marketing and communication technologies, as well as professional practitioners.
This year, the conference series will focus on the theme "SmartX - Smart Revenue Growth Strategy", discussing strategies, artificial intelligence applications and smart leverage solutions in business.
In fact, in the era of ChatGPT and large language models in AI systems, the ability to create communication products is almost limitless, which is opening up breakthrough possibilities in the field of sales and marketing.
"Marketing activities are constantly changing, we have to keep up with these changes. At the beginning of this year, there was a trend of ChatGPT, but in the last 3 months, it has changed so quickly that it is no longer a trend but a challenge that affects marketing activities," said the chairman of CSMO Vietnam about this year's topic and hopes to bring content that can be applied to businesses.
VSMCamp and CSMOSummit 2023 are organized to accompany those working in the fields of sales, marketing and communications as well as business owners who are confident in leading the AI trend and applying them in revenue growth strategies.
Participants will have access to a large amount of knowledge, practical lessons and practical methods during the two-day conference. With this topic, the organizers expect to bring great value to the entire sales and marketing industry.
Mr. Le Quoc Vinh, Chairman of Le Bros, hopes that the speakers in the program series will bring different perspectives on the application of smart technology in revenue growth. This event has many important activities in 2 days, with many diverse topics to solve different problems.
This year's event brings together more than 50 speakers, scholars, and leading experts in the fields of marketing, communications, business, technology, and system operations domestically and internationally.
Notable representatives participating in the program series include Vice President of FPT University Hoang Nam Tien, Chairman of Le Bros Le Quoc Vinh, CEO of PNJ Le Tri Thong, CEO of Biti's Vuu Le Quyen, Deputy General Director of Sun World Nguyen Tran, Chairman of The IMC Partner Tran Anh Tu...
Some images were recorded by Vietnamnet reporters at the opening session of VSMCamp and CSMO 2023 conference.
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