To become Industry Leader, we are not afraid to be called “eccentric”

Coteccons: To become an Industry Leader, we are not afraid of being called "eccentric"

While many people aspire to become the "king" of the market - Market Leader, Coteccons mentions a new term: Industry Leader . Despite being doubted as a "dream builder", Coteccons has a specific strategy to pioneer and lead the development of the Vietnamese construction industry, while achieving great achievements in revenue growth and sustainable development.

On September 18, Coteccons (Stock code: CTD) held a shareholder dialogue at Lotus Tower Construction Site, Ho Chi Minh City, to clarify information after fiscal year 2024 (July 1, 2023 - June 30, 2024). Mr. Bolat affirmed that the goal is to turn Coteccons into an "open book", publicly disclosing all information without hiding anything.

Attending the event were Mr. Bolat Duisenov - Chairman of the Board of Directors, Mr. Vo Hoang Lam - General Director of Coteccons, Mr. Tran Ngoc Hai - Executive Director of Coteccons.

Don't be afraid to be a freak, go against the grain and take on challenges to become an Industry Leader

People say "Market Leader" is the king of the market, so how is Industry Leader understood?

*Mr. Bolat Duisenov – Chairman of the Board of Directors*

Mr. Bolat Duisenov: Coteccons aims to be an Industry Leader instead of a Market Leader, because a Market Leader only focuses on revenue and profit, sometimes destroying the industry to maintain the number 1 position. Meanwhile, an Industry Leader leads the industry to develop sustainably, improving all aspects.

With 2,500 employees, we always strive to make a positive impact on the construction industry, especially to raise the level of the whole industry. Engineers love to face challenges, and Coteccons creates many challenges such as financial management, ensuring labor safety, and innovative construction methods. This is the driving force for the team to develop, and the task of the management board is to maintain positive pressure. We balance between creating challenges and ensuring that the team's elite can withstand 10-15% more pressure.

Coteccons constantly innovates, constantly tests solutions and seizes new opportunities, although there is no guarantee of success. We are ready to learn from failure and recover quickly, like an architect rebuilding the machine.

As a pioneer, Coteccons accepts being considered an “eccentric” when going against the trend to create new values. When we succeed, we welcome others to learn, because the ultimate goal is to elevate the Vietnamese construction industry. Coteccons is willing to copy, follow, and take on every challenge to conquer.

Slow but steady progress in the international arena

It is known that CTD is implementing some projects abroad. As shareholders, we are very happy. Could the management board please share more with us about these projects?

*Mr. Tran Ngoc Hai - CEO of Coteccons revealed that a different approach to customers is one of the company's strengths.*

Mr. Tran Ngoc Hai: We have started our strategy of expanding overseas in recent years. In 2024, Coteccons is implementing a project for Vinfast in India as assigned by the investor, however, details about the value and revenue cannot be disclosed for confidentiality reasons. In addition, Coteccons also participates in bidding for international projects, opening up great potential and hoping to soon have specific marks.

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Please share more about the billion-dollar capitalization roadmap, how to achieve this milestone?

Mr. Bolat Duisenov: Billion dollars is not just a milestone but a result of Coteccons' current efforts. We have all the fundamentals to achieve revenue, profit and market capitalization, and these goals are not too difficult.

Instead of just promising a billion-dollar goal, we emphasize detailed plans to achieve big ambitions. Specifically, 6 key strategies:

1. Construction growth: Maintain the development of civil and industrial construction, focusing on infrastructure, mainly in the domestic market to maintain the No. 1 position in Vietnam.

2. Entering international markets: Exploiting new business lines, contributing to revenue and profit growth.

3. Improve profit margins : Invest in advanced equipment and technology like AI to improve efficiency.

4. Organizational restructuring: Enhance organizational capacity to build a foundation for sustainable development, ensuring the right people for the right job.

5. Brand building: Aiming for Industry Leader position, shaping global brand strategy.

6. Sustainable development: Focus on the sustainable development strategy of the enterprise.

We will also focus on building investor relations to increase stock value. All of these strategies form Coteccons' sustainable development plan. I am committed to promoting the company's development and connecting with talents, always ready to take on challenges without being satisfied with current successes.

Ambition to become the “Apple” of the construction industry

The company has implemented a very effective Repeat Sales strategy, but does this limit Coteccons to old customers?

*Mr.* *Vo Hoang Lam* *- General Director of Coteccons* *shares about his ambition to become the Apple of the Vietnamese Construction industry.*

Mr. Vo Hoang Lam: Over the years, we have invested heavily in this strategy, helping Coteccons become a reliable choice for investors after each project. This affirms our capacity and position. To maintain the priority of old customers, Coteccons is constantly developing, wishing to bring more than the existing services.

I do not intend to compare, but like everyone using “iPhone” through many versions that are getting better and better, Coteccons also wants to build long-term relationships with customers. We strive to understand each other better, create trust, and this becomes the driving force for the company’s development. The more repeat sales projects prove customer satisfaction. Coteccons is aiming to become “Apple” in the construction industry, this is not easy but with the position of Industry Leader, we are doing very well.